12 Oct
|
Sagility
|
Bangalore Urban
12 Oct
Sagility
Bangalore Urban
Role Purpose, Location Bangalore
We are looking for a conceptually strong, execution-oriented brand professional who can develop ideas, create content, manage senior stakeholders and independently drive assigned brand initiatives from brief to completion.
Working directly with the Senior Manager, Experiential & Strategic Brand, the person will independently own small and medium projects while supporting complex and high-visibility initiatives.
Key Responsibilities
- Develop concepts, narratives and experience journeys for client visits, leadership events, corporate and employee events, workplace branding, environmental branding and brand activations.
- Create experience and campaign concepts, corporate advertising copy, video scripts, storyboards, employee success stories, event themes, taglines, client-visit narratives and workplace-branding content.
- Convert ambiguous briefs into clear creative routes covering the central idea, audience journey, messaging, touchpoints and execution approach.
- Respectfully challenge ineffective briefs and recommend stronger, practical alternatives.
- Independently manage assigned projects from scope and planning through stakeholder reviews, approvals, production, implementation and closure.
- Manage senior stakeholders and cross-functional partners, presenting recommendations clearly and driving timely decisions.
- Brief and coordinate creative agencies, event partners, production houses, printers, fabricators and other vendors.
- Manage cost comparisons, procurement coordination, production reviews, site recces, rehearsals, event-day execution, invoices, trackers and status reporting.
- Ensure concepts, content and final outputs meet brand, quality, accuracy, feasibility, budget and timeline requirements.
- Support occasional award submissions, brand research, benchmarking, presentation narratives, Brand Store and merchandise-related experiences.
- Use feedback,
business knowledge and approved AI tools to continuously improve creative quality and delivery efficiency.
Experience and Qualifications
- Three to five years of relevant experience in experiential branding, workplace branding, brand activations, events, employee storytelling or related work.
- Experience in an experiential or integrated agency, in-house corporate brand team, corporate events agency, or creative or advertising agency.
- Bachelor’s degree in any discipline.
- Strong written and spoken English.
- Portfolio or relevant work samples are mandatory.
- Healthcare or B2B experience is not required.
Mandatory Capabilities
- Experiential branding and original concept development
- Solid content writing, editing and storyboarding
- Workplace and environmental branding
- Employee storytelling
- Senior stakeholder management
- Agency and vendor management
- Procurement coordination
- End-to-end project ownership
- Ability to balance creativity with feasibility, cost and timelines
- Creative thinking, ownership, attention to detail, clear communication and practical problem-solving
Preferred Capabilities
- Event production and on-ground execution
- Corporate advertising
- PowerPoint, Excel and project-tracking tools
- Microsoft Copilot or other approved generative AI tools
- Global or cross-cultural stakeholder exposure
- Brand governance, budget management, print and fabrication knowledge
Candidates with exceptional conceptual ability, writing strength and learning agility may be considered even if hands-on production experience is limited. Portfolio Expectations The portfolio should demonstrate relevant concept development, content and experiential-branding work. Candidates must clearly explain the original brief, personal contribution, central concept, content developed, execution role and outcome.
Working Expectations
- Occasional travel within India
- Occasional early-morning, evening or weekend support for business-critical events and client visits
- Increasing project-budget ownership based on demonstrated capability
📌 Assistant Manager, Experiential Branding & Communications (Bangalore Urban)
🏢 Sagility
📍 Bangalore Urban