Job Summary

As an AI & Digital Marketing Specialist, you'll be responsible for planning, executing, and optimizing digital marketing campaigns while leveraging AI platforms to improve productivity, creativity, campaign performance, and client results.

You should be someone who enjoys experimenting with new AI tools, automating workflows, creating high-quality marketing content, and continuously learning emerging technologies.

Key Responsibilities

AI & Automation

- Develop advanced prompts for AI tools.
- Research and implement emerging AI technologies.
- Create AI-generated marketing assets.
- Improve operational efficiency using AI.
- Stay updated with the latest AI trends and tools.

AI Platforms (Required Knowledge) You should have practical working knowledge of:

- ChatGPT
- Claude AI
- Google Gemini
- Perplexity AI
- Grok
- Midjourney
- DALL·E
- Adobe Firefly
- Runway ML
- Canva AI
- Gamma AI
- NotebookLM
- ElevenLabs
- Synthesia
- HeyGen
- Descript
- Zapier AI
- Make.com
- n8n
- Cursor AI (preferred)
- Lovable AI
- Bolt.new
- Replit AI
- Framer AI
- Any emerging AI tools for productivity, automation, or content creation

Digital Marketing Responsibilities

- Plan Meta advertising campaigns.
- Manage Facebook & Instagram Ads.
- Execute Google Ads campaigns.
- Optimize Google Search campaigns.
- Keyword research.
- Audience research.
- Campaign optimization.
- A/B testing.
- Google Analytics (GA4).
- Google Tag Manager.




- Conversion tracking.
- Lead generation strategy.
- Landing page optimization.
- CRM integration.
- WhatsApp automation.
- Email marketing.
- Marketing automation.
- SEO optimization.
- Performance reporting.
- Competitor analysis.

Content & Creative

- Write compelling ad copies.
- Create AI-generated social media content.
- Develop marketing presentations.
- Design landing pages.
- Create marketing proposals.
- Generate AI images and videos.
- Produce engaging reels and short-form content.
- Assist with branding and creative direction.

Technical Skills

Preferred experience with

- Meta Ads Manager
- Google Ads
- Google Analytics 4
- Google Tag Manager
- Search Console
- Canva
- Photoshop
- Illustrator
- Adobe Creative Suite (basic knowledge)
- WordPress
- Webflow (preferred)
- Framer
- Figma (basic)
- Notion
- ClickUp or Asana
- CRM platforms
- Excel / Google Sheets

Preferred Qualifications

- Bachelor's degree in Marketing, Business, IT, Media, or a related field.
- 1-2 years of experience in Digital Marketing.
- AI certifications or relevant online courses are a plus.

Salary Competitive salary based on experience and skills, along with performance-based incentives and opportunities for growth opportunities.

Pay: From ₹25,000.00 per month

Benefits

- Cell phone reimbursement
- Flexible schedule

Work Location: In person

📌 AI & Social Media Marketing Specialist (Mumbai)
🏢 Roubill
📍 Mumbai