Key Responsibilities – End-to-End Admissions • Take ownership of qualified and warm leads and convert them into paid admissions.

- Conduct counselling sessions to understand student goals, educational background, career aspirations and financial considerations.
- Recommend the most suitable program based on the student's profile and career objectives.
- Explain course structure, duration, fees, eligibility, career opportunities, placement support and admission process clearly and accurately.
- Handle objections related to fees, course value, career outcomes, timing, competition and decision-making.
- Follow up systematically with prospects until the final admission decision.
- Coordinate documentation, payment, registration and onboarding to ensure a smooth end-to-end admission process.
- Maintain ownership of the lead from counselling through admission and handover.

Lead Management & Daily Strategy
- Monitor the complete lead funnel every day: Current Lead Contacted Qualified Warm Counselling Follow-up

Admission.
- Independently review lead performance, identify gaps and create daily calling and follow-up strategies.
- Prioritise high-intent leads and ensure timely follow-up without losing opportunities.
- Analyse lead sources and conversion performance to identify the best-performing channels.
- Coordinate with Marketing to communicate lead quality, campaign performance and conversion insights.
- Take independent responsibility for improving lead-to-admission conversion and overall centre revenue.

Telecaller Team Management

- Manage and guide the Telecaller team on daily calling priorities, lead qualification and follow-up.
- Allocate and redistribute leads based on workload, lead quality and performance.
- Monitor daily call activity, connected leads, qualified leads,



warm leads and counselling appointments.
- Coach Telecallers on communication, objection handling and lead warming techniques.
- Conduct daily/weekly performance reviews and set clear targets.
- Ensure every qualified lead is transferred to the Counsellor with complete and accurate information.

CRM Management & Reporting
- Update CRM records in real time or within the defined turnaround time after every meaningful interaction.
- Ensure accurate lead status, next follow-up date, remarks, counselling outcome and admission status.
- Maintain 100% visibility of the sales pipeline and ensure there are no unattended or overdue leads.
- Prepare and share daily/weekly reports covering lead funnel, counselling, conversions, revenue and pending follow-ups.
- Use CRM data to identify conversion gaps and take corrective action.

Student

Relationship & Referral

Generation

- Build strong rapport and long-term relationships with students and parents.
- Maintain regular engagement with enrolled students and create a positive student experience.
- Actively generate referrals from existing students, alumni, parents and professional networks.
- Develop a referral pipeline and track referral-to-admission conversions.
- Encourage satisfied students to recommend programs to friends, classmates and colleagues.

Revenue Ownership

- Take end-to-end responsibility for achieving monthly admission and revenue targets.
- Build and manage an individual revenue pipeline to consistently meet or exceed targets.
- Track daily revenue achievement against monthly targets and identify the required gap closure.
- Independently plan actions required to generate additional admissions and revenue.
- Demonstrate ownership, accountability and a strong business mindset rather than relying only on assigned leads

📌 Admission Counsellor (Bengaluru)
🏢 HRassistance India Consultancy
📍 Bengaluru