Responsibilities:

- Performing research on current benchmark trends and audience preferences
- Designing and implementing social media strategy to align with business goals
- Setting specific objectives and reporting on ROI
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
- Monitor SEO and web traffic metrics
- Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement current features to develop brand awareness, like promotions and competitions




- Stay up-to-date with current technologies and trends in social media, design tools and applications

Requirements:

- Proven work experience as a Social media manager
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Familiarity with web design
- Excellent communication skills
- Analytical and multitasking skills
- BSc degree in Marketing or relevant field.

📌 Social Media Manager (Bidhannagar)
🏢 Digifrizz Technologies
📍 Bidhannagar