About This Role

About the Role
Viral Fission is a tech-enabled marketing company building digital products for our creator community, brand campaigns and internal operations. We’re looking for a Product Analyst to help us understand product usage, identify gaps and opportunities, and turn data and user behaviour into actionable product improvements.

Key Responsibilities

- Analyse user journeys, feature adoption, engagement, retention, funnels and drop-offs across our products.
- Identify user friction, workflow gaps, underutilised features and opportunities for improvement.
- Define and track key product metrics such as DAU/MAU, activation, conversion, retention and engagement.
- Build dashboards and reports to track product health and feature performance.
- Establish success metrics for new features and analyse their performance post-launch.
- Translate data and user insights into clear recommendations for Product and Tech teams.
- Identify opportunities to improve workflows, product efficiency and internal automation.
- Develop hypotheses and support A/B tests and product experiments.
- Analyse the impact of notifications, gamification, rewards and other engagement features.
- Work closely with Product, Tech, Operations,



Community and Business teams to solve product and user problems.
- Present insights and recommendations clearly to leadership and relevant teams.

What We’re Looking For

- 2–4 years of experience in Product Analytics, Product Strategy, Business Analytics or a similar role.
- Strong understanding of product metrics, funnels, retention, cohorts and user behaviour.
- Robust analytical and problem-solving skills with the ability to turn data into actionable insights.
- Comfortable working with SQL and large datasets.
- Experience with tools such as Mixpanel, Amplitude, Firebase, GA4, Metabase, Power BI, Tableau or similar.
- Strong Excel/Google Sheets and dashboarding skills.
- Good understanding of consumer apps, engagement loops and digital user journeys.
- Strong communication skills and ability to work in a fast-moving, cross-functional environment.

Position Details

DepartmentCommunity Growth & Management

LocationGhatkopar West, Mumbai

Employment TypeFull-time

Experience Required2-4 years+ Years

Ready to Join Our Team?

Take the next step in your career journey with Viral Fission. We're looking for passionate individuals who are ready to make an impact.

📌 Product Analyst – Digital Products & Growth (Ghatkopar West)
🏢 Viral Fission
📍 Ghatkopar West