Job Overview

We are looking for a hands-on Google Ads Specialist to set up, manage, monitor, and optimize Google Ads campaigns across multiple client accounts.

The ideal candidate must have at least 6 months of professional Google Ads experience in a Google Ads agency or digital marketing agency, with practical experience managing real client campaigns.

The role involves campaign setup, keyword research, ad creation, bidding and budget management, conversion tracking, performance analysis, ongoing optimization, and reporting. You should be comfortable managing campaigns for different industries, business goals, advertising budgets, and conversion objectives.

This opportunity is suitable for candidates with 6 months to 1 year or more of relevant agency experience who understand Google Ads fundamentals and can use campaign data to make informed optimization decisions.

Key Responsibilities

- Set up, manage, and optimize Google Ads campaigns according to client objectives, budgets, and conversion goals.
- Conduct keyword research and organize keywords into relevant ad groups and campaign structures.
- Manage Google Search campaigns, including keywords, match types, search terms, ad copy, and ad assets.
- Monitor and optimize bidding strategies, bid adjustments, budget allocation, and campaign spending.
- Create and optimize advertisements, ad groups, extensions/assets, and targeting settings.
- Analyze search-term reports and add negative keywords to reduce irrelevant traffic and improve campaign quality.
- Monitor key performance metrics, including impressions, clicks, click-through rate (CTR), cost per click (CPC), conversions, and cost per conversion.
- Check conversion tracking and identify measurement issues that may affect campaign reporting and optimization.
- Analyze campaign performance and implement changes to improve traffic quality, enquiries,



conversions, and cost efficiency.
- Identify campaign structure issues, performance gaps, and opportunities for improvement.
- Prepare Google Ads performance reports and communicate relevant findings.
- Follow Google Ads policies and maintain appropriate account-level compliance.
- Manage multiple campaigns and client accounts accurately and responsibly.

Experience Required

- Minimum 6 months of professional Google Ads experience is mandatory.
- Experience must be gained in a Google Ads agency or digital marketing agency environment.
- Candidates with 6 months to 1 year or more of relevant experience are welcome to apply.
- Practical experience managing real client Google Ads campaigns is required.
- Freshers and candidates with only theoretical or course-based knowledge are not eligible for this position.

Who Can Apply?

Candidates should have:

- At least 6 months of hands-on Google Ads campaign management experience.
- Skilled experience working in a Google Ads agency or digital marketing agency.
- Practical experience managing live client accounts and campaigns.
- A strong understanding of Google Search campaigns, keywords, match types, bidding, budgets, ad groups, advertisements, and ad extensions/assets.
- Knowledge of conversion tracking and campaign performance measurement.
- The ability to analyze campaign data and make appropriate optimization decisions.
- Experience with search-term analysis, negative keywords, bid adjustments,



budget allocation, and campaign structure.
- The ability to identify performance issues and improve campaign quality and conversion outcomes.
- An understanding of Google Ads policies and account-level compliance.
- The ability to manage multiple campaigns and client accounts in an organized and responsible manner.

Important: Professional agency experience and hands-on work with real client campaigns are required. Freshers are not eligible.

Required Skills

- Google Ads Campaign Management
- PPC Campaign Management
- Google Search Ads
- Keyword Research and Match Types
- Campaign Setup and Structure
- Ad Group and Ad Creation
- Ad Assets and Extensions
- Campaign Optimization
- Bid Management
- Budget Management
- Search-Term Analysis
- Negative Keyword Management
- Conversion Tracking
- Performance Analysis
- Google Ads Reporting
- Google Ads Policies and Compliance
- Client Account Management

What Success Looks Like in This Role

- Setting up and managing campaigns according to client objectives and budgets.
- Maintaining well-structured campaigns with relevant keywords, ads, and targeting.
- Identifying irrelevant search traffic and improving targeting through search-term analysis and negative keywords.
- Monitoring performance metrics and making data-informed optimization decisions.
- Identifying conversion tracking issues and improving campaign measurement where needed.
- Managing multiple client accounts while maintaining accuracy, consistency, and compliance.

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

- Cell phone reimbursement
- Health insurance
- Provident Fund

Ability to commute/relocate:

- Ghaziabad, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person

📌 Google Ads Campaign Specialist (Ghaziabad)
🏢 Web5G Technology
📍 Ghaziabad