Job Description

- Responsible for growth in organic traffic & lead generation by designing & implementing strategies for SEO & digital marketing growth.
- Experince in B2B is must.
- Craft content strategies that guide the content team based on keyword research.
- Deliver new keyword clusters, keywords, and topic clusters for current content generation and old content revamp.
- Lead content marketing outreach & high-quality link building campaigns and initiate communication with prospective websites & influencers
- Analyze the performance of SEO campaigns, and assess against goals (ROI & KPI)
- Collaborate with internal teams to create landing pages and optimize the user experience
- Identify SEO issues with a continuous audit process and ensure that those issues are reported to concerned teams on time.
- Work closely with the content team to ensure the generation of SEO-friendly content
- Manage all types of search engine tools like XML sitemaps, webmaster tools for analytics,



and diagnostics reporting
- Experience with or willingness to learn additional marketing channels such as PPC, email marketing, affiliate, etc is a plus as we are expanding our marketing channels.

Requirements

- Excellent communication skills (both written and verbal)
- Proven working experience in SEO.
- Strong technical SEO knowledge based on Search Console & other industry tools.
- Sound knowledge of concepts like crawl budget, cannibalization, content pruning, etc.
- Sound knowledge of SEO best practices and the latest trends.
- Solid knowledge of website analytics tools (e.g., Google Analytics)
- Strong analytical skills and data-driven thinking
- Experience in doing SEO for SaaS/large publications is a plus.

Skills:- Search Engine Marketing (SEM), Google Analytics and Digital Marketing

📌 SEO Manager (Kolkata)
🏢 Magicmind Technologies
📍 Kolkata