Job Description: Marketing Team Lead

Industry: Quick Commerce | Fresh Fruits and Vegetables | Farm to Home Delivery

Location: Chennai
Employment Type: Full Time
Joining: Immediate Joiner Preferred

About the Role

We are looking for a proactive and result oriented Marketing Team Lead to build and manage the marketing function for a growing quick commerce business specialising in fresh fruits and vegetables delivered directly from farms to residential associations within scheduled delivery slots.

The business aims to build a solid local customer base and compete with established quick commerce platforms such as Zepto through freshness, quality, competitive pricing, reliable delivery slots and strong community engagement.

The candidate will be responsible for developing marketing strategies, creating engaging content, building a marketing team, driving customer acquisition and retention, and tracking marketing performance through measurable KPIs.

Key Responsibilities

1. Marketing Strategy and Growth
• Develop and execute marketing strategies to increase brand awareness,



customer acquisition and sales.

• Plan marketing campaigns targeting residential associations, apartments and gated communities.

• Develop strategies to position the brand as a trusted destination for fresh, farm sourced fruits and vegetables.

• Identify opportunities to expand into new residential communities and local markets.

2. Content Creation and Social Media
• Plan, create and manage content for Instagram, Facebook, WhatsApp, YouTube and other relevant platforms.

• Develop creative concepts for reels, videos, product promotions, offers, seasonal campaigns and customer testimonials.

• Coordinate with designers, video editors, content creators and external agencies where required.

• Ensure consistent brand communication around freshness, quality, pricing, convenience and farm to home delivery.

3. Customer Acquisition and Community Engagement
• Build relationships with apartment asso

📌 Marketing Team Lead (Chennai)
🏢 C S RUSHIL
📍 Chennai