About the Role

We are looking for a highly skilled and hands-on Senior Digital Marketing Expert with strong practical experience in leveraging AI tools across SEO, Social Media Marketing (SMM), content marketing, paid campaigns, and digital performance optimization.
The ideal candidate should be capable of independently planning, executing, monitoring, and optimizing digital marketing campaigns using contemporary AI-powered tools to improve brand visibility, generate leads, increase engagement, and drive business growth.

Key Responsibilities· Develop and execute comprehensive digital marketing strategies across SEO, SMM, SEM, paid advertising, email marketing, and content marketing.
· Perform hands-on on-page, off-page, technical, and local SEO activities to improve organic traffic, search rankings, and lead generation.
· Leverage AI-powered tools for keyword research, content creation, competitor analysis, campaign optimization, and marketing automation.
· Plan, execute, and optimize Google Ads, Meta Ads, LinkedIn Ads, and other relevant paid campaigns.




· Manage social media platforms, including LinkedIn, Instagram, Facebook, and YouTube, with engaging and platform-specific content.
· Create SEO-friendly website content, blogs, landing pages, ad copies, email campaigns, and social media creatives using AI-assisted workflows.
· Monitor website traffic, conversion rates, campaign performance, and lead quality using analytics and reporting tools.
· Conduct competitor research, identify emerging digital marketing trends, and implement data-driven growth strategies.
· Collaborate with internal teams to strengthen brand positioning, online visibility, and marketing-generated business opportunities.
· Manage content calendars, campaign timelines, and digital marketing deliverables independently.

AI & Digital Marketing ToolsCandidates should have practical experience with relevant tools such as:
1. AI-powered SEO & Search Optimization
Semrush
Ahrefs
Surfer SEO
Screaming Frog

📌 Senior Digital Marketing Expert (Coimbatore)
🏢 Point Perfect Technology Solutions
📍 Coimbatore