Job Role: CRM & Telecalling Executive

Company: Arya Newtech Pvt. Ltd. — LED Lighting Manufacturer

Role Objective

Maintain strong customer relationships, generate business through telecalling, and ensure timely follow-up on enquiries, quotations, orders, payments, and service requests.

Key Responsibilities

1. Telecalling & Lead Generation
2.

- Call prospective dealers, distributors, electrical contractors, and institutional customers to introduce the company and its LED lighting range.
- Identify customer requirements and share catalogues, product details, and approved offers.
- Qualify leads and coordinate meetings or visits with the sales team.

1. Customer Relationship Management
2.

- Maintain regular contact with existing customers to generate repeat orders and identify new requirements.
- Maintain an updated customer database with contact details, discussion records, requirements, and next follow-up dates.
- Record every enquiry and follow it through to conversion or closure.

1. Quotation & Order Follow-up
2.

- Coordinate with the sales team to send quotations and follow up for customer feedback and order confirmation.
- Record reasons for delayed or lost orders, including pricing, specifications, and delivery concerns.
- Coordinate with accounts and dispatch for order processing, invoices, dispatch updates, and delivery status.

1. Payment & Service Coordination
2.





- Follow up on outstanding payments as per approved payment terms and record customer commitments.
- Register complaints and warranty requests, coordinate with the concerned team, and update customers until closure.
- Escalate overdue payments and unresolved issues promptly.

1. Daily Reporting
2.

- Submit a daily report covering calls made, meaningful discussions, new leads, quotation follow-ups, orders generated, payment commitments, and pending issues.
- Maintain a explicit follow-up schedule and share weekly progress with the reporting manager.

Candidate Requirements

- Clear communication in Hindi and English, with a polite and confident telephone manner.
- Working knowledge of Excel, email, WhatsApp Business, and CRM software.
- Strong follow-up discipline, accurate recordkeeping, and coordination skills.
- Experience in telecalling, customer service, or sales coordination preferred; electrical or lighting industry experience is an advantage.

Performance Measures

Productive calls, qualified leads, enquiry-to-order conversion, repeat business, timely follow-ups, payment follow-up effectiveness, and accuracy of customer records.

Authority: Communicate only approved prices, discounts, credit terms, delivery commitments, and warranty conditions. Obtain approval before making any exceptions.

📌 CRM Executive (Kolkata)
🏢 Arya Newtech Private
📍 Kolkata