13 Oct
|
Akriveia Technologies
|
Bengaluru
13 Oct
Akriveia Technologies
Bengaluru
Junior Performance Marketing Executive
Permanent Role
About Akriveia Technologies
We are a performance-driven digital marketing agency specializing in creating impactful campaigns that deliver measurable results. Our approach combines data-driven strategies with creative excellence to achieve outcomes that truly matter.
Position Overview
We’re looking for a Junior Performance Marketing Executive to run and optimize Google Ads and Meta Ads campaigns focused on quality lead generation for our clients, who are mainly in the real estate vertical. You’ll manage day-to-day campaign activity, track performance, and support the team with analysis and reporting. The ideal candidate has hands-on experience with lead gen campaigns, a sharp eye for data, and a robust drive to learn and grow into a senior role.
Key Responsibilities
Campaign Setup & Management
Set up, launch, and manage lead generation campaigns on Google Ads (Search, Performance Max, Demand Gen) and Meta Ads (lead forms, website conversions, WhatsApp/click-to-message). Work with ad copy, creatives, audiences,
and landing pages to meet client goals under the guidance of senior team members.
Campaign Optimization
Monitor campaigns daily and make data-backed optimizations across budgets, bids, keywords, audiences, placements, and creatives. Focus on improving CPL and lead quality, not just lead volume.
Audience & Keyword Research
Build and refine audience segments (custom, lookalike, interest-based) on Meta, and conduct keyword research, negative keyword management, and search term analysis on Google. Support competitor research for real estate projects and micro-markets.
Lead Quality & Tracking
Ensure conversion tracking is set up correctly (Google Tag Manager, Meta Pixel, Conversions API, GA4). Coordinate with clients and sales teams to gather lead feedback and use it to improve targeting and campaign quality.
Reporting & Client Communication
Prepare weekly and monthly performance reports using dashboard
📌 Junior Performance Marketing Executive (Bengaluru)
🏢 Akriveia Technologies
📍 Bengaluru