JOB PURPOSE Implementing sales & collection strategies by driving the business in the assigned geographical area. Appointment of channel partners & achieve distribution reach. Meeting working capital requirements of the business. Manage & monitor distributor performance & sustainability. KEY RESPONSIBILITIES Sales planning & execution of sales strategies for the assigned geography. Motivate and train the DSOs for getting desired productivity. Drive the sales from Key retailers through regular visits and relations building. Focus on secondary sales growth by implementing business goals namely, achievement of distributor-wise secondary targets. Ensuring placement of current products as per commercialization strategy. Sustain growth through new store growth. Monitoring of sales, collection & stocks on regular basis as budgeted. Ensure monthly