SEO Executive / Digital Marketing Executive

Company: Ainsoft Solutions Pvt. Ltd.

Location: Thiruvananthapuram, Kerala

Department: Digital Marketing

Experience: 0–1 Year

Qualification: Any Graduate

Employment Type: Full-Time

About Ainsoft Solutions

Ainsoft Solutions Pvt. Ltd. is a technology-driven IT solutions provider delivering innovative digital and software solutions to clients across India, the UAE, Saudi Arabia, Kuwait, and other international markets.

Our services include ERP software development, web design and development, mobile application development, graphic design, and customized business solutions. We are committed to helping businesses grow through technology, creativity, and digital innovation.

We are looking for a motivated and detail-oriented SEO Executive to join our team and strengthen our online presence through effective search engine optimization and digital marketing strategies.

Job Summary The SEO Executive will be responsible for improving website visibility on search engines, increasing organic traffic, conducting keyword research, optimizing website content, and implementing SEO strategies to improve search rankings and generate relevant business leads.

The ideal candidate should have a strong interest in SEO, a willingness to learn, analytical thinking skills, and the ability to keep up with the latest search engine and digital marketing trends.

Key Responsibilities

1. Search Engine Optimization (SEO)

- Perform on-page and off-page SEO activities to improve website rankings.
- Conduct keyword research and identify relevant keywords based on search intent and business objectives.
- Optimize website pages, titles, meta descriptions, headings, URLs, internal links, and content.




- Implement technical SEO best practices, including identifying indexing issues, broken links, crawlability issues, and website performance opportunities.
- Develop and execute link-building and backlink improvement strategies.
- Monitor keyword rankings, organic traffic, and website performance.

2. SEO Tools and Analytics

- Work with Google Search Console and Google Analytics 4 (GA4) to monitor website performance.
- Use SEO tools such as Ahrefs, Semrush, Ubersuggest, or similar platforms for keyword research and competitor analysis.
- Analyse SEO reports and identify opportunities to improve organic visibility, traffic, and conversions.
- Track SEO performance against defined targets and prepare regular reports.

3. Content and Website Optimization

- Perform SEO audits and recommend improvements to website content and structure.
- Collaborate with content writers and web developers to implement SEO recommendations.
- Optimize website content, blogs, landing pages, and service pages.
- Conduct competitor research and identify content gaps and ranking opportunities.
- Support local SEO activities, including Google Business Profile optimization, where applicable.

4. Digital Marketing Support

- Assist with social media marketing and content promotion.




- Support Google Ads campaigns and other digital advertising activities when required.
- Coordinate with the design, development, and content teams to execute digital marketing initiatives.

5. Reporting and Team Collaboration

- Track daily and weekly tasks and share progress updates with the reporting manager.
- Participate in daily team meetings and discuss work progress, challenges, and priorities.
- Understand project requirements, meet deadlines, and continuously improve SEO practices.

Required Skills and Qualifications
- Any graduate with a strong interest in SEO and digital marketing.
- Basic understanding of search engines, keyword research, and SEO fundamentals.
- Familiarity with Google Search Console and Google Analytics is an advantage.
- Basic knowledge of website structure, HTML, and content optimization is preferred.
- Good analytical, communication, and problem-solving skills.
- Ability to work independently as well as collaboratively in a team.
- Willingness to learn new SEO tools, techniques, and industry best practices.

Freshers are welcome to apply. Candidates with SEO training, internships, personal projects, or practical experience managing websites will have an added advantage.

What We Offer

- Chance to work on real-world SEO projects and business websites.
- Hands-on experience with SEO tools, analytics, and digital marketing campaigns.
- A collaborative and supportive work environment.
- Opportunities to learn, develop professional skills, and grow within the company.

How to Apply

Interested candidates can share their updated resume to [email protected]

Join our team and help businesses grow their online presence through effective SEO strategies.

📌 Search Engine Optimization Executive (Thiruvananthapuram)
🏢 Ainsoft Solutions
📍 Thiruvananthapuram