Job Title: Influencer Marketing & Celebrity Sourcing Executive

Experience: 1–3 Years

We are looking for an Influencer Marketing & Celebrity Sourcing professional to join our PR agency. The ideal candidate should have hands-on experience in influencer sourcing, celebrity sourcing, campaign execution, negotiations, coordination and relationship management.

Key Responsibilities
Source and shortlist relevant influencers, content creators and celebrities based on client briefs, target audience, category and budget.
Handle celebrity sourcing for brand requirements, including identifying relevant celebrities, stylists, talent managers and agencies.
Manage influencer and celebrity outreach, negotiations, commercials, deliverables and coordination.
Execute influencer campaigns end-to-end, from sourcing and briefing to content approvals, posting and reporting.
Build and maintain solid relationships with influencers, celebrities, talent managers, celebrity stylists and agencies.
Identify suitable celebrity and influencer opportunities for clients across campaigns, shoots, events,



appearances and collaborations.
Stay updated on influencer trends, social media trends, creators, celebrities and competitor activity.
Coordinate with clients and internal teams to ensure smooth and timely campaign execution.
Track campaign deliverables, performance and budgets and prepare campaign reports.
Manage multiple clients and campaigns simultaneously while ensuring deadlines are met.

Requirements
2–5 years of experience in PR, Influencer Marketing, Celebrity Management, Talent Management or a similar role.
Robust understanding of the influencer and celebrity ecosystem.
Excellent sourcing, research, communication, negotiation and follow-up skills.
Ability to independently identify and approach relevant influencers, celebrities, stylists and talent managers.
Positive understanding of social media platforms, especially Instagram and YouTube.
Strong organisational skills and ability to work within deadlines and budgets.

📌 Influencer Marketing & Celebrity Sourcing Executive Mumbai
🏢 Inovatus PR
📍 Mumbai