Job Summary

Role: Member - Partner Marketing

Role scope
Member, Marketing
Base location: Bangalore

Role Purpose
Drive brand awareness and differentiation by creating inspiring stories and experiences around our joint offerings with partners
Internal enablement by empowering go-to-market teams to narrate co-innovation stories
Scaling demand generation success by designing impactful joint campaigns with partners

Responsibilities
Nurturing a systematic, process-driven approach to partner marketing
Develop joint annual marketing plans with recent and existing partners
Expand brand visibility & differentiation through joint go-to-market approaches
Collaborate closely with partners, and Finacle product teams to develop joint positioning and associated communication assets such as brochures, case studies, research reports, and media engagement plans
Plan and execute partner-marketing campaigns to generate leads for joint offerings
Drive partner participation and engagement in Finacle events. Similarly,



support Finacle participation in partner events
Plan and execute regular communications to the partner ecosystem
Work closely with alliances and field marketing team to strengthen partnerships and go-to-market execution

Knowledge / Skills Required
content creation
lead generation
events management
team-oriented partnerships
partner relationship management
go-to-market
banking industry knowledge
IT product company experience

Role Specification
Designation: Member, Marketing
Seniority Level: JL4
Industry: Banking Information Technology and Services
Employment Type: Full time
Role Type: Expert Individual Contributor

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

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