Key Responsibilities
Drive e-commerce growth and business performance across digital platforms.
Manage and optimize key metrics including GMV, CTR, CVR, TACoS, ASP, sell-out and market share.
Plan and optimize digital advertising spends, campaigns, keywords and promotions.
Analyse pricing, assortment, competition and category trends to identify growth opportunities.
Drive product visibility, conversion and revenue through data-led strategies.
Work closely with internal teams and external stakeholders to execute growth initiatives.
Track performance, identify gaps and share actionable insights to support business decisions.
Requirements
36 years of experience in e-commerce, digital commerce or performance marketing.
Robust analytical and problem-solving skills with a data-driven approach.
Experience managing digital advertising budgets and performance campaigns.
Robust understanding of e-commerce metrics, consumer behaviour and category dynamics.
Positive stakeholder management and communication skills.