Role & responsibilities
Manage and maintain the company's social media platforms including Instagram, Facebook, LinkedIn, YouTube, and other relevant channels.
Develop and execute a social media content calendar aligned with company objectives, events, exhibitions, and campaigns.
Create engaging posts, reels, stories, videos, creatives, captions, and other social media content.
Increase organic reach, followers, engagement, and overall social media visibility.
Research industry trends, competitor activities, trending topics, hashtags, and content ideas to improve engagement.
Coordinate with internal teams for collecting information, photographs, videos, and updates required for social media content.
Cover and promote trade fairs, exhibitions, events, launches, and company activities through social media.
Monitor comments, messages, mentions, and audience interactions and ensure timely responses.
Track social media performance and prepare weekly/monthly reports covering reach, impressions, engagement, follower growth, and other relevant metrics.




Analyse content performance and continuously improve the social media strategy based on insights.
Coordinate with graphic designers, video editors, agencies, or other external partners wherever required.
Maintain consistency in brand communication, tone, visual identity, and messaging across all social media platforms.

Required Skills
Solid understanding of Social Media Marketing and Organic Social Media Growth.
Good knowledge of Instagram, LinkedIn, Facebook, YouTube, and other social platforms.
Solid content writing, caption writing, and communication skills.
Ability to create engaging reels, stories, posts, and short-form video content.
Knowledge of Canva / basic graphic designing tools will be an advantage.
Understanding of social media analytics and reporting tools.
Positive knowledge of hashtags, trends, audience engagement, and social media algorithms.
Creative thinking with the ability to generate new and engaging content ideas.
Strong coordination and interpersonal skills.

📌 Social Media Executive Ahmedabad
🏢 Adler Talent Solutions
📍 Ahmedabad