Assist with the development, execution, management, and measurement of digital marketing programs and campaigns that drive customer awareness, traffic, sales and retention across D2C eCommerce touchpoints
The desired candidate must be from a D2C company.
Solid hands-on experience in handling e-commerce platforms/websites.
MBA- Marketing with minimum of 3 years experience in the same role.
Responsibilities:
Develop, propose, and execute a robust promotion plan in partnership with brand teams to drive sales on owned D2C platforms
Create D2C channel from scratch for a brand as well as run an existing one
Activate key marketing channels (social, SEM, SEO, display, email, influencer, and affiliate marketing) to drive qualified traffic
Utilize analytics tools such as Google Analytics and Adobe analytics to assess and optimize the performance of sites, campaigns, and marketing channels
Utilize web and sales analytics data to analyze business performance and provide insights and recommendations for growth




Develop and propose creative marketing programs and initiatives to grow the D2C business.
Effectively provide executive stakeholders with timely promotion and marketing campaign performance reports
Ensure content marketing and content updation on own channel to engage consumers
Launch a long-running program to ensure higher retention and drive repeat purchases

Requirements:

 Experience in running D2C channels from an end-to-end perspective

 Experience in data analytics and use of web analytics tools, such as Google Analytics, to assess and report site and channel performance

 Understanding of consumer behavior and market trends

 High result orientation – getting things done on time and as per agreed-upon norms.

 Valuable Communication Skills

 Attention to detail;

 Creativity

 Good research capabilities

Skills:- Digital Marketing, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Google Analytics and Affiliate marketing

📌 Digital Marketing Executive Bengaluru
🏢 Hoplite
📍 Bengaluru