Company Description Digitem is an ISO 9001:2015 and ISO/IEC 27001:2013 (ISMS) certified technology solutions development partner serving global clients across multiple technology domains. To learn more, applicants can visit www.digitem.tech or contact [email protected].

Role Description he chance

We build software for government and enterprise buyers, and we are at the point where the product is ahead of the story.

This is a founding marketing role. You will not inherit a system; you will design it, build it and run it. You will sit next to the founders, decide how the company sounds and looks, and be the person who turns a robust product into a brand that B2B and B2G buyers recognise and trust.

If you have ever wished you could build marketing the right way from day one, this is that chance.

What you will build and own

1. The brand foundation

- Define positioning, messaging, tone of voice and brand guidelines (logo usage, colour, typography, templates).
- Create the master narrative: who we are, who we serve, why we win.

2. The content engine

- Own content strategy across website, blog, emailers, case studies, whitepapers, product one-pagers and founder-led thought leadership.
- Write the first versions yourself, with a high bar for clarity and credibility, and set the editorial calendar for everything that follows.

- 3. The collateral and sales-enablement kit

- Build company decks, product brochures, capability statements, tender-ready and pitch-ready material that the sales and pre-sales teams can use.
- Keep everything consistent, current and easy to find.

- 4. Digital presence

- Set up and run our website content, LinkedIn, X and other relevant channels, with the right automation and scheduling tools to keep the load manageable.
- Evaluate and recommend the marketing and social media management stack (scheduling, analytics, listening, email, CRM-lite).

5. PR and visibility

- Build media relationships, plan announcements and handle press outreach.
- Plan our presence at industry events,



summits and trade forums.

6. Measurement and insight

- Track and report monthly and quarterly performance across channels, and turn the numbers into clear recommendations for senior management.
- Experiment with new formats and channels, double down on what works, drop what doesn't.

7. Agencies, freelancers and the first team

- Work with designers, video editors, and paid media partners to extend your reach.
- Over time, help define who we hire next and how that team should run.

Who you are

Must have

- 3–5 years in marketing, with strong ownership of content and brand in a B2B technology, SaaS, deep-tech or B2G environment.
- An excellent writer. You can explain a complex product simply and credibly to a technical evaluator, a procurement officer and a CEO.
- Experience setting up or substantially building brand guidelines, collateral and a content system, not just executing someone else's plan.
- Comfort across the full mix: social media, website, email, blogs, PR and events.
- Working fluency with analytics and social tools, and the ability to convert data into a clear story for leadership.
- A builder's mindset: you are happy to write the post, brief the designer, fix the website copy and present to the board, all in the same week.

Good to have

- Experience marketing for government, defence, public sector or regulated industries.
- Working knowledge of basic design tools like Canva, AI-assisted content workflows.

What makes this role different

- Real ownership. You make the calls on brand, content and channels, with direct access to the founders.
- A blank canvas. Whatever you build becomes the company's standard.
- Visible impact. In an early-stage company, every launch, post and campaign is felt across the business.
- A growth path. As the company scales, so does your scope, including building and leading your own team.

How to apply

Send your CV and a short note to [email protected] on one brand or content system you have built from scratch and what it achieved. Portfolio links, writing samples and past campaigns are welcome.

📌 Marketing Manager (Gurugram)
🏢 Digitem
📍 Gurugram