Role Title: Content Strategist

Experience Required: 4 Years (Core Agency Background Required)

Annual CTC: ₹8.0 – 9.0 LPA

Work Location: Lower Parel, Mumbai (On-Site Only, Mon–Fri)

Joining Timeline: Immediate Joiner Preferred

Role Overview

We are seeking an experienced, proactive, and creative Content Strategist with 4 years of agency experience to join our core team at Blue Ocean IMC.

This is a dynamic, client-facing role that bridges high-level content planning, client servicing, and hands-on execution. You will be responsible for defining brand communication frameworks, leading client strategy discussions, managing editorial pipelines, and directing on-site video/photo shoots for our portfolio across lifestyle, wellness, tech, and corporate sectors.

If you thrive in a fast-paced agency setup, excel at building strong client relationships, and feel completely at home managing on-ground content production, we would love to connect.

Key Responsibilities

- Content Strategy & Narrative Building

- Develop end-to-end multi-channel content strategies, brand positioning guidelines, and campaign communication frameworks.
- Conceptualise and manage comprehensive editorial calendars across social media platforms (Instagram, LinkedIn, YouTube, Newsletters, Web).
- Translate client business goals into compelling digital narratives, thought leadership angles, and strategic creative campaigns.
- Monitor industry trends and leverage performance metrics to refine content directions continuously.

- Client Servicing & Account Ownership

- Serve as the primary, trusted point of contact for key client accounts, leading day-to-day communication and strategic presentations.
- Lead client meetings, pitch ideas confidentially, address feedback constructively, and ensure brand continuity across all deliverables.
- Manage client expectations, timelines, and turnarounds with composure and clear, professional communication.

- On-Site Shoot Planning & Execution

- Conceptualise, script,



and plan visual content assets for brand shoots, campaigns, and product launches.
- Lead on-ground execution for photo and video shoots at client locations, directing creative crews, talent, and production teams.
- Ensure real-time problem-solving in office while maintaining high visual and technical standards in line with the brand brief.

- Cross-Functional Operations & Execution

- Oversee and mentor junior writers and creative designers, maintaining strict quality control and editorial excellence.
- Coordinate with internal digital, PR, and performance marketing teams to align content initiatives with broader MarCom goals.
- Maintain rigorous operational discipline to meet client deadlines and manage quick turnarounds when needed.

Candidate Profile & Key Requirements

- Experience: Minimum 4 years of solid experience in a digital or integrated marketing agency in a content strategy or combined account management/content role.
- On-Site Experience: Proven comfort and hands-on capability in directing visual shoots, video production, and real-time shoot logistics.
- Client Handling: Exceptional client-servicing acumen with experience managing senior brand custodians and business owners.
- Strategic Capability: Ability to move seamlessly between big-picture strategic thinking and micro-level editorial execution.
- Availability: Immediate joiners (or candidates with a maximum 15-day notice period) are strongly preferred.
- Location: Must be willing to work strictly on-site from our Lower Parel office (Monday through Friday).

What We Offer

- An opportunity to drive strategy for prominent national and international brands across diverse industries.
- A collaborative, growth-focused agency culture where ownership and strategic initiatives are recognised and rewarded.
- Direct working exposure with agency directors, brand founders, and industry leaders.

How To Apply

Interested candidates can send their updated resume, agency portfolio, and writing/shoot samples to [email protected] with the subject line: "Content Strategist Application”.

📌 Content Strategist (Mumbai)
🏢 Blue Ocean IMC
📍 Mumbai