Company Description:

MSquare Automation Solutions Pvt. Ltd. is an AI automation and systems integration company specialising in workflow automation, Make.com, n8n, API integrations, and business process optimisation.

We help agencies, SaaS companies, and operational businesses in Europe and North America eliminate manual processes, improve efficiency, and scale their operations through intelligent automation solutions.

Role Overview

We are looking for a proactive and results-driven Business Development Manager to drive business growth, generate new opportunities, build strategic client relationships, and convert prospects into long-term customers.

The ideal candidate will have strong B2B sales experience, excellent communication and negotiation skills, and the ability to understand client requirements and position automation solutions that address business challenges.

Key Responsibilities

- Identify and develop new business opportunities in international markets, particularly Europe and North America.
- Build and manage a strong pipeline of prospective clients through LinkedIn, email outreach, networking, referrals, and other channels.
- Engage with founders, agency owners, operations managers, and SaaS decision-makers.
- Conduct discovery calls to understand client requirements, operational challenges, and business objectives.
- Present MSquare's AI automation, workflow integration, and business process optimisation solutions.
- Coordinate with technical teams to assess project feasibility, define scope, and prepare proposals and estimates.
- Lead sales discussions, handle objections, negotiate pricing, and close deals.




- Develop and maintain long-term client relationships to encourage repeat business, referrals, and account expansion.
- Maintain accurate CRM records, track sales activities, and provide regular pipeline and revenue reports.
- Monitor market trends, competitor activities, and potential opportunities for business expansion.
- Work towards monthly and quarterly revenue targets.

Key Performance Indicators (KPIs)

- Number of qualified business opportunities generated.
- Monthly and quarterly revenue generated.
- Number of deals closed and overall conversion rate.
- Average deal value.
- Client acquisition and retention.
- Follow-up consistency and sales pipeline management.
- CRM accuracy and reporting discipline.

Required Experience

- Minimum 2 years of experience in B2B sales, business development, or consultative selling.
- Proven experience in acquiring clients and closing business deals.
- Experience dealing with international clients, preferably in the US or European markets.
- Experience selling IT services, SaaS products, automation solutions, or agency services is highly desirable.
- Demonstrated ability to achieve sales targets and build a sustainable sales pipeline.

Required Skills

- Excellent spoken and written business English.
- Strong lead generation,



prospecting, and client acquisition skills.
- Excellent communication, presentation, and negotiation abilities.
- Ability to understand business challenges and recommend appropriate solutions.
- Confidence in handling objections, discussing pricing, and closing deals.
- Strong relationship-building and stakeholder management skills.
- Proficiency in CRM tools such as HubSpot, Pipedrive, or Close.
- Strong organisational skills and the ability to manage multiple sales opportunities.

Preferred Qualifications

- Experience selling AI automation, workflow automation, SaaS, or IT consulting services.
- Familiarity with tools such as n8n, Make.com, APIs, and business process automation.
- Experience working with international clients across different time zones.
- Knowledge of LinkedIn Sales Navigator, email outreach, and sales pipeline management.

Compensation & Incentives

- Competitive fixed monthly salary based on experience and skills.
- Performance-based incentives and commissions linked to business development and revenue targets.
- Opportunity to grow with an expanding AI automation and technology solutions company.

Who Should Apply?

We are looking for a business development qualified who takes ownership of the sales process, understands client needs, builds meaningful business relationships, and consistently works towards measurable revenue growth.

If you are passionate about B2B sales, international business development, and technology-driven solutions, we would love to hear from you.

Apply Now: [email protected]

📌 Business Development Manager (Kozhikode)
🏢 Msquare Automation Solutions
📍 Kozhikode