About the Job

About Azentio

Azentio Software incorporated in 2020 at Singapore, has been carved out of 3i Infotech, Candela Labs, Beyontec Technologies and Path Solutions. Azentio Software provides mission critical, vertical-specific software products for customers in banking, financial services and insurance verticals and includes key products such as KASTLE™ (Universal Lending),

AMLOCK™ (Anti-Money Laundering & Compliance software suite), iMal, PREMIA™ Astra (Core Insurance software), ORION™ (Enterprise Resource Planning software) and MFUND Plus™ (Asset Management platform). Azentio has over 800 customers in more than 60 countries, with a team of over 2,300 employees across offices in 12 countries (and growing) globally and is wholly owned by Funds advised by Apax Partners.

Azentio offers a comprehensive range of products – serving core operations to up-to-date digital needs – for the financial services industry. Our deep domain knowledge and solutions in financial services extend across insurance, retail and corporate lending, Islamic Banking, anti-money laundering and asset management. In addition, Azentio proudly serves mid-market

enterprises across the Middle East, Africa, Asia Pacific, and India with a comprehensive ERP solution.

At Azentio, we believe that growth is a continuous journey. We believe that each step of this journey must be taken by committing to excellence - excellence in our products, our services, our ideas, and our people.

Job Title: Senior Executive - Field Marketing (ERP Solutions)

Location: Chennai / Bangalore

Experience: 4-6 Years

Function: Marketing

Industry Preference: ERP / Enterprise Software / SaaS / B2B Technology

ERP Experience: Preferred but not Mandatory

Role Summary:

We are seeking a dynamic and results-oriented Senior Executive - Field Marketing to drive demand generation, customer engagement, partner marketing initiatives, and regional marketing programs for our ERP and enterprise software solutions.

The ideal candidate will have experience executing B2B marketing campaigns, events, webinars, customer engagement programs,



and lead generation initiatives that contribute directly to sales pipeline growth. Candidates with experience in ERP, SaaS, enterprise applications, or technology products will have an added advantage.

What will you do?

Demand Generation & Pipeline Creation

- Plan and execute regional marketing campaigns to generate qualified leads and sales opportunities.
- Collaborate closely with sales teams to align marketing initiatives with revenue goals.
- Drive inbound and outbound demand generation programs across digital and offline channels.
- Monitor campaign performance and optimize activities to maximize ROI and pipeline contribution.

Events & Customer Engagement

- Organize and execute customer events, roundtables, executive briefings, roadshows, seminars, and industry conferences.
- Coordinate webinars, product launches, thought leadership programs, and solution showcase events.
- Manage event logistics including vendor management, venue coordination, marketing collateral, and attendee engagement.
- Develop post-event nurture programs to convert attendees into qualified opportunities.

Partner & Channel Marketing

- Support channel partner marketing initiatives and co-marketing campaigns.
- Work with partners to drive awareness, lead generation, and customer acquisition.
- Assist in developing partner marketing toolkits, campaign kits, and sales enablement assets

Content & Campaign Management

- Collaborate with product marketing teams to create campaign messaging, case studies, customer success stories, and marketing collateral.
- Manage email campaigns, landing pages, social media promotions, and event communications.
- Ensure consistent brand messaging across all customer-facing activities.

Analytics & Reporting

- Track campaign effectiveness using key marketing metrics.
- Measure lead generation, conversion rates,



marketing-qualified leads (MQLs), and pipeline contribution.
- Prepare regular reports and dashboards for sales and leadership teams.
- Utilize CRM and marketing automation platforms to manage campaign activities and reporting.

What skills required?

- Bachelor's degree in Marketing, Business Administration, Communications, or related field.
- 4-6 years of experience in Field Marketing, Demand Generation, Marketing Programs, Event Marketing, or Campaign Management.
- Experience supporting B2B technology, SaaS, ERP, Cloud, Enterprise Applications, or IT services organizations.
- Strong stakeholder management skills with the ability to collaborate across sales, product, partner, and marketing teams.
- Excellent communication, presentation, and project management skills.
- Experience managing multiple campaigns and events simultaneously.

Preferred Qualifications

- Experience in ERP solutions such as SAP, Oracle, Microsoft Dynamics, Infor, NetSuite, Epicor, Sage, or similar enterprise platforms.
- Knowledge of industries such as Manufacturing, BFSI, Retail, Distribution, Supply Chain, Healthcare, or Enterprise Services.
- Familiarity with CRM and marketing automation platforms such as Salesforce, HubSpot, Marketo, Zoho, or Microsoft Dynamics CRM.
- Experience managing regional marketing programs across India or international markets.

What we Aim for?

Azentio aims to be the leading provider of Banking, Financial Services & Insurance (BFSI) & Enterprise Resource Planning (ERP) software products in Asia Pacific, Middle East & Africa & United States. We will achieve this by:

- Providing world class software products, built on the latest technologies.
- Providing best in class customer service, built on a deep understanding of our domains and local nuances.
- Being an employer of choice, attracting high quality talent.
- Achieving top quartile growth and margins.

Azentio Core Values:

Customer centricity - Put customers at the center of everything

Innovation - Keep looking for a better way

Accountability - Own your work, end-to-end

Results - Focus on outcomes, not just effort

📌 Senior Associate - Field Marketing (Chennai)
🏢 Azentio Software
📍 Chennai