Job Title
Social Media Lead Generation Executive – LinkedIn Outreach & Prospecting

Job Description

We are looking for a Social Media Lead Generation Executive to find and connect with potential business clients through LinkedIn, Instagram, Facebook, X, online communities, and discussion platforms such as Quora.

The role focuses on identifying business owners and decision-makers, finding companies actively looking for digital marketing or related services, and initiating relevant conversations that can generate qualified leads for the sales team.

This is a lead generation and direct outreach role, not a social media posting or content management role. You will research prospects, identify buying signals, participate in relevant discussions, send professional messages, and maintain organized records of leads and follow-ups.

Key Responsibilities

- Identify potential business clients, business owners, and decision-makers across social media platforms.
- Research prospects based on industry, business type, location, service requirements, and target customer criteria.
- Find posts, discussions, and requests from businesses actively seeking digital marketing, advertising, website, or related services.
- Use LinkedIn, Instagram, Facebook, X, Facebook Groups, LinkedIn Groups, Quora, and relevant online communities to discover prospects.
- Initiate professional conversations through direct messages, relevant comments, and appropriate community interactions.
- Identify genuine business opportunities by understanding prospect requirements, intent, and potential fit.
- Qualify leads based on their needs, business relevance,



and potential interest in the services offered.
- Follow up with interested prospects and coordinate qualified opportunities with the sales team.
- Maintain accurate lead details, conversation history, follow-up dates, and lead status in spreadsheets or CRM systems.
- Monitor relevant discussions and communities to discover new business opportunities consistently.
- Personalize outreach based on the prospect’s business, stated requirements, or relevant activity.
- Follow platform guidelines and avoid spam, irrelevant messaging, or repetitive unsolicited outreach.

Experience

Freshers and experienced candidates can apply.

Candidates with experience in social media lead generation, LinkedIn outreach, direct messaging, B2B prospecting, social selling, community-based lead generation, or business development outreach will be preferred.

Practical ability to identify relevant prospects, recognize genuine business requirements, and initiate qualified conversations is more important than a specific previous job title.

Who Can Apply

Candidates can apply if they have:

- A good understanding of LinkedIn, Instagram, Facebook, X, and relevant online communities.
- The ability to identify relevant businesses, business owners, and decision-makers.




- The ability to find posts and discussions where businesses are actively seeking services or solutions.
- Confidence in initiating professional conversations through direct messages and relevant comments.
- Familiarity with Facebook Groups, LinkedIn Groups, Quora, or similar discussion platforms.
- Good written communication skills and the ability to personalize outreach messages.
- The ability to distinguish genuine business prospects from general social media users.
- A basic understanding of B2B lead generation, prospect qualification, and social selling.
- The ability to research prospects and assess whether they match defined lead criteria.
- Strong organization skills for maintaining lead lists, conversation records, and follow-up schedules.
- The ability to generate relevant opportunities through targeted research and professional engagement rather than spam-based outreach.

Skills

Social Media Lead Generation · LinkedIn Outreach · Instagram Outreach · Facebook Outreach · X Outreach · B2B Prospecting · Direct Messaging · Requirement Hunting · Community Lead Generation · Prospect Research · Decision-Maker Research · Lead Qualification · Business Outreach · Social Selling · Follow-Up Management · CRM Management · Lead Tracking

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

- Cell phone reimbursement
- Health insurance
- Provident Fund

Ability to commute/relocate:

- Ghaziabad, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person

📌 Social Media Lead Generation Executive (Ghaziabad)
🏢 Web5G Technology
📍 Ghaziabad