Area Sales Manager

Job Description

Page Break

Role Area Sales Manager

Title/Designation Manager

Function Domestic Sales

Department Consumer Products Division - Sebamed

Reporting to Zonal Sales Manager

Job Grade/Level L5 (B)

Direct Reportees 5 - 6

Indirect Reportees NA

Page Break

Role Objective : Drive and achieve sales targets in the assigned area by effectively managing a team of territory sales managers. Foster strong relationships with key partners to enhance product penetration and increase customer engagement

Key Responsibilities

Business Development

• ? Execute the defined sales and marketing strategy to drive sales for General Trade and stand-alone stores in the assigned area
• ? Implement strategies for different trade segments and ensure optimum utilisation of trade marketing resources
• ? Develop a robust go-to-market strategy leveraging data analytics, optimising logistics, and fostering strong distributor partnerships to enhance distribution reach and ensure effective new product introductions




• ? Assess sales performance to find opportunities and adjust tactics and strategies based on feedback and data
• ? Conduct thorough market analysis to understand customer preferences, market trends, and competitive activities
• ? Assist in developing effective stakeholder engagement strategies
• ? Cascade the area targets into territorial targets by providing direction to Territory Sales Manager
• ? Ensure competitor analysis as appropriate to understand market trends for the territory

Sales Management

• ? Set achievable sales targets for the team and monitor progress to drive performance
• ? Monitor achievement of sales targets in the assigned area to meet revenue goals and increase market share
• ? Ensure optimal merchandising and strategic product placement in retail stores
• ? Engage with customers to drive desired business outcomes
• ? Ensure volume growth by identifying current avenues for business across key customers
• ? Evaluate team performa

📌 30006010 - ASM - GT - Hyderabad (India)
🏢 USV Private
📍 India