Company Description Rhetoricc is a boutique creative agency that focuses on turning communication into meaningful conversation for brands. The team specializes in content marketing, strategically shaping brand messages and delivering them effectively to target audiences. As an agency, Rhetoricc values thoughtful storytelling, tailored strategies, and close collaboration with clients. The company is committed to fostering an environment of teamwork, creativity, and personal growth for everyone on the team.
Role Description The Social Media Strategist will be responsible for planning, executing, and optimizing social media campaigns across multiple platforms to support client goals. This full-time, in office role in Kolkata involves managing social media calendars, creating briefs for content, and coordinating with designers, writers, and account managers to ensure cohesive messaging. The role includes monitoring platform performance, analyzing engagement metrics, and adjusting strategies to improve reach and impact. The Social Media Strategist will also engage with online communities,



support reputation management, and contribute to broader content and communication strategies that align with client objectives.
Qualifications
• Strong skills in Social Media Marketing and Social Media Optimization (SMO), with experience managing campaigns across major platforms.
• Excellent Communication abilities, including clear written and verbal communication and audience engagement.
• Proficiency in Content Strategy, including planning, structuring, and aligning content with brand goals.
• Familiarity with social media analytics tools and the ability to interpret data to refine strategy.
• Ability to work collaboratively in a creative team environment and manage multiple projects and deadlines.
• Previous experience in a digital agency or marketing environment is preferred.
• Bachelor’s degree in Marketing, Communications, Media Studies, or a related field is beneficial.

📌 Social Media Strategist (Kolkata)
🏢 Rhetoricc
📍 Kolkata