Experience: 2–5 years in B2B sales, preferably in the food, FMCG, HoReCa, or food service industry

Reporting To: Business Head

About CookSafari:

CookSafari provides ready-to-cook and ready-to-eat Indian food products and kitchen solutions for the food service industry. Its offerings help restaurants, hotels, cafés, cloud kitchens, caterers, and institutional kitchens deliver consistent food quality while reducing preparation time, kitchen complexity, and dependency on skilled manpower.
CookSafari combines authentic Indian flavours with convenient food preparation solutions to help food businesses improve kitchen efficiency and maintain consistency across outlets.

Website: https://www.cooksafari.co.in/

Role Purpose:

We are looking for a result-oriented B2B sales professional to expand CookSafari's presence across the HoReCa and institutional food service markets.
The person will be responsible for identifying potential customers, generating leads, arranging product demonstrations and sampling sessions, converting prospects into paying customers,



and developing long-term business relationships.

The role requires someone who can independently approach customers, explain the commercial benefits of CookSafari's products, negotiate business terms, and build a consistent pipeline of new orders.

Key Responsibilities:

1. Current Business Development
• Identify and acquire new customers across hotels, restaurants, cafés, cloud kitchens, catering companies, corporate cafeterias, hospitals, hostels, and other institutional kitchens.
• Build a database of prospective customers, restaurant chains, multi-outlet operators, and food service businesses.
• Generate leads through cold calling, field visits, referrals, LinkedIn, industry networks, and direct outreach.
• Schedule meetings with restaurant owners, chefs, procurement managers, F&B; managers, and business decision-makers.
• Develop new accounts and achieve assigned sales and revenue targets.

2. Product Sales and Demonst

📌 B Sales Executive (India)
🏢 Cooksafari
📍 India