Company Description URUVAR LABS is an integrated agritech platform focused on building a more profitable, transparent, and sustainable agricultural ecosystem for farmers. By unifying technology, agri-markets, storage, and financial services, the company helps reduce post-harvest losses and improve price realization. URUVAR LABS uses AI, ML, and data-driven tools to provide soil health analysis, crop selection guidance, yield and price forecasting, and advisory on irrigation and fertilizers. Through its Uruvar Market B2B and B2C digital marketplace, it connects farmers directly with buyers. Its vision is to enable better income, better markets, and sustainable agriculture “from soil to consumer” for every farmer.
Role Description The Sales Associate role at URUVAR LABS is a full-time, on-site position based in Shamli. The Sales Associate will engage with farmers, agri-input suppliers, and local buyers to promote URUVAR LABS’ agritech solutions and marketplace services. Daily responsibilities include identifying potential customers, explaining product benefits, conducting demonstrations,



and supporting onboarding to the digital platform. The role involves regular field visits, relationship building, collecting customer feedback, and coordinating with internal teams to improve services. The Sales Associate will also assist in local marketing activities, track sales performance, and ensure a positive, trust-based experience for all stakeholders.
Qualifications

• Strong interpersonal, communication, and negotiation skills to interact effectively with farmers and local market participants.
• Basic understanding of agriculture practices, agri-inputs, and rural markets; prior experience in agritech, agri-input sales, or rural development is an advantage.
• Comfort with using smartphones, digital apps, and online platforms to explain and support URUVAR LABS’ technology solutions.
• Ability to work in office in Shamli, conduct regular field visits, and build long-term relation

📌 Sales Associate (Shamli)
🏢 URUVAR LABS
📍 Shamli