Company Description Universal Group of Institutions is a pioneering college in Karnataka offering Commerce, Arts, BSc Environmental Science, BA, and B.Com programs integrated with IAS, IPS, KAS (UPSC, PSC), CSAT, CLAT coaching, BA.LLB (5 Years), and other competitive exam preparation. The institution runs a unique program designed to nurture and inspire future nation builders and thought leaders by combining graduation studies with civil services training. With 23 years of experience, Universal Group of Institutions has supported more than 6,810 learners in achieving their academic and career goals. Over the last five years, students from the institution have secured top ranks in the KAS examination. It is recognized as one of India’s leading degree colleges with integrated IAS and IPS training.
Role Description The Marketing Manager will lead and execute marketing strategies to strengthen the institution’s brand presence in the edu-tech and higher education space. Day-to-day responsibilities include planning and managing digital and offline campaigns,



overseeing social media and performance marketing, coordinating with academic and admission teams, and optimizing lead generation and conversion for various programs. The role involves analyzing market trends, managing marketing budgets, tracking campaign performance, and preparing periodic reports and insights for leadership. The Marketing Manager will also organize outreach activities, events, and partnerships to drive admissions and engagement. This is a full time, on-site role based in Bengaluru South.
Qualifications

• Strong background in marketing management within the edu-tech or education sector, with experience in brand building and student acquisition.
• Hands-on experience in digital marketing, including social media management, SEO/SEM, email marketing, and performance marketing tools.
• Ability to plan and execute integrated marketing campaigns across online and offline channels, including events, semina

📌 Marketing Manager Bangalore based (Bengaluru)
🏢 Universal Group of Institutions
📍 Bengaluru