Senior Data Analyst

Experience: 5-8 years
Role: Senior Data Analyst
Location: BNG | MUM | PUN | HYD | GGN

⚠️ Not a typical Data Analyst role - Media & Marketing Analytics is the core requirement.
We’re looking for a Senior Data Analyst with strong hands-on experience in Python, SQL, and Tableau/Power BI, who can analyze complex media, marketing, advertising, retail media or commerce datasets and turn data into actionable insights.

? Mandatory Skills

• Media / Marketing Data Analysis - MUST HAVE
• Python - Pandas, NumPy, APIs
• Advanced SQL - joins, aggregations, window functions
• Tableau / Power BI
• Big Query / GCP
• Strong analytical and exploratory data analysis skills

? Positive to Have

• Exposure to Google Analytics, Google Tag Manager (GTM), DV360, Search Ads 360 or similar media/marketing platforms.
• GCP services preferred: BigQuery, Cloud Run Functions, and Google Cloud Storage (GCS).
• Generative AI and/or Agentic AI applications for analytics, automation,



and insight generation.
• Experience with campaign analytics, audience analytics, media measurement, attribution, incrementality or retail media analytics will be highly relevant.

Role

• Lead end-to-end analytics and automation projects.
• Develop scalable solutions using SQL, Power BI, Looker Studio, and Power Automate.
• Design reporting frameworks and data models.
• Analyze complex media datasets and provide strategic recommendations.
• Ensure data quality, governance, and reporting standards.
• Present insights to clients and leadership.
• Mentor junior analysts.

Experience: 5+ years

Function: Data & Media Analytics
Employment Type: Full-time

? If your experience is purely generic reporting/MIS or dashboarding without meaningful Media/Marketing Data Analytics exposure, this role may not be the right fit.

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