13 Oct
|
HTIC Global
|
Kochi
Digital Marketing Manager (B2B/B2C)
Reports to: Head of Marketing
Location : Vennala,Kochi
Experience: 6 + Years (Mandatory)
Salary: INR 70,000 - INR 130,000 per month.
Objective: Plan, execute, measure, and improve marketing programs for the assigned brands and serve as the single point of contact to the business teams.
Primary responsibilities:
• Serve as the marketing lead for assigned internal brands, handling requests ranging from sales enablement assets, to performance campaigns and everything in between.
• Develop and execute annual operating plans aligned with branding, growth and revenue goals.
• Direct a shared pool of paid media marketers, content writers, and creative resources against your assigned brands - briefing work, setting priorities, and reviewing output to bring campaigns and sales enablement assets to life.
• Own omni-channel lifecycle marketing campaigns to engage, nurture and convert the leads pipeline
• Partner with the systems team for automations and integrations to improve marketing efficiency
• Track performance metrics weekly and provide transparent ROI updates to the Head of Marketing and brand leads.
Qualifications:
• You have owned pipeline targets - leads and revenue, not contributed to one.
• You have shouldered marketing P&L; responsibilities, if not directly answerable to.
• You have run (not supervised) inbound and outbound campaigns.
• You have hands-on experience in content marketing.
• You have either implemented from ground up or significantly improved marketing analytics and attribution.
• You are comfortable with setting up cross-platform orchestrations and automation workflows.
You will thrive if you love to:
• Take ownership
• Build, test, learn, repeat
• Keep moving than wait for perfection
• Standardize, optimize, and automate
You will struggle if you prefer:
• Rigid step-by-step instructions
• Traditional corporate hierarchy
Find more details here : https://app.notion.com/p/The-Brand-Studio-Marketing-Careers-at-HTIC
📌 Digital Marketing Manager (Kochi)
🏢 HTIC Global
📍 Kochi