A highly critical and visible role that will oversee CONMED India strategy on driving General surgery product portfolio business. It requires collaboration with other members of the finance, supply chain & operations and service support teams.
1. Sales Management
• Develop coverage roadmap for pan India specialist team
• Identify, Develop & Monitor KPIs (i.e., lead pipeline, demo, RFPs etc.) and sales progress of the team
• Managing sales team in order to maximize sales revenue and meet or exceed corporate set goals
• Work closely with Demand Planning team to prepare for and overcome the associated challenges with recent products.
• Engage Non-clinical stakeholders to drive long term rate contracts
2. Professional Education and Customer relationship
• Develop key opinion leaders in the region and make engagement plan with them.
• Maintain optimum call cycles to build customer relationships.
• Proactively identify Professional Education needs to develop the awareness level among customers
• Strong marketing communication with both internal and external stakeholders
3.
Product and Market knowledge
• Expert knowledge of product's features & application through practical experience, training programs, and learning from key end-users
• Analyse market trends, identify threats and opportunities and recommend and implement strategies and plans to address them
• Thorough knowledge of customer's support for competitive products and services and develop plans to differentiate
• Has detailed knowledge of sales process and expert selling skills to make effective sales call, to teach others, and to improve on current process
Capital Business
• Assess portfolio market size using association databases, surgery volumes, KOL & industry insights
• New Business opportunity evaluation for markets/products: Assess right GTM models using competitive presence, source of volume, service cost, segment positioning
• Partnering (B2B): Market assessment, company profiling for new distributors
📌 Business Development Manager- North (India)
🏢 ConMed
📍 India