Role & responsibilities

- Perform end-to-end QA testing for AEP and AJO across customer data, profiles, audiences, journeys, campaigns, and downstream activations.
- Validate XDM schemas, datasets, identity resolution, Real-Time Customer Profiles, audience segmentation, and destinations.
- Test AJO journeys and campaigns, including triggers, entry criteria, branching, personalization, scheduling, and suppression rules.
- Conduct integration testing across CRM, AEP, AJO, Marketo, APIs, and upstream and downstream systems.
- Support CRM-to-Marketo migration testing for lead, contact, account, campaign, consent, preference, and historical marketing data.
- Perform source-to-target validation and reconciliation covering mappings, transformations, record counts, duplicates, missing records, and business rules.
- Validate Marketo and CRM synchronization, lifecycle changes, campaign triggers, and automated marketing workflows.
- Perform API and backend testing using Postman and SQL, including JSON payloads, API responses, batch files, and real-time feeds.
- Create and execute functional, integration, migration, regression, and end-to-end test scenarios,



and manage defects in JIRA or Azure DevOps.
- Collaborate with product owners, business analysts, marketing teams, developers, and technical stakeholders; support UAT and issue resolution.

- Hands-on testing experience with AEP, AJO, CRM, or marketing technology platforms.
- Strong knowledge of XDM schemas, datasets, identity resolution, Real-Time Customer Profiles, audiences, and destinations.
- Experience testing AJO journeys, campaigns, personalization, scheduling, and suppression rules.
- Experience in CRM and Marketo integration or migration testing.
- Strong source-to-target data validation, reconciliation, transformation, and record-level verification skills.
- Hands-on API and backend testing using Postman and SQL.
- Experience with functional, integration, migration, regression, and end-to-end testing.
- Experience with JIRA or Azure DevOps.
- Solid analytical, problem-solving, stakeholder management, and communication skills.

Preferred candidate profile

📌 SDET with Adobe Experience Platform (5-10 Years) (Hyderabad)
🏢 Tata Consultancy Services
📍 Hyderabad