Job Title: Social Media & Creative Strategist
Brand: Nuvo Aeon Diamond & Jewellery
Experience: 6–7+ years (Brand-side only; agency-only backgrounds will not be considered)

About the Role
We're looking for a Social Media & Creative Strategist to own the brand's digital presence and creative direction. This is a brand-side role — you'll need to have sat inside a brand (not an agency) driving strategy, content, and performance end-to-end, with real ownership of outcomes rather than client deliverables.

Key Responsibilities

Social Media Strategy
Develop and execute a comprehensive social media strategy across Instagram, Facebook, YouTube, LinkedIn, and other relevant platforms.
Define content pillars and maintain a consistent, premium brand voice.
Drive brand awareness, engagement, community growth, enquiries, and conversions.
Plan campaigns around jewellery launches, festivals, weddings, gifting occasions, and key brand moments.

Creative Strategy & Content
Develop fresh, premium, visually engaging content concepts.
Create direction for Reels, carousels,



static posts, Stories, product shoots, campaigns, and digital launches.
Craft robust hooks, storytelling concepts, campaign themes, captions, and CTAs.
Build content that communicates craftsmanship, design, quality, and rarity — true to a luxury/premium jewellery brand.

Analytics & Performance
Track platform trends and performance metrics to refine strategy.
Report on content and campaign performance, translating data into actionable insights.

Requirements
6–7+ years of experience in social media & creative strategy, on the brand side (in-house at a brand, not an agency).
Prior experience with premium/luxury, jewellery, fashion, or lifestyle brands strongly preferred.
Solid understanding of platform-specific content formats (Reels, carousels, Stories).
Excellent storytelling, copywriting, and campaign conceptualization skills.
Data-driven mindset with the ability to translate a

📌 Social Media Manager Mumbai (India)
🏢 Nuvo Aeon Diamond And Jewellery
📍 India