we are hiring a Digital Marketing candidate should have hands on experience in
Facebook & Instagram Lead Generation campaigns for real estate projects.
Manage campaigns across Campaign, Ad Set and Ad levels.
Research and develop relevant audiences, locations, interests and targeting strategies.
Create and test multiple ad copies, creatives, hooks and offers.
Monitor key metrics such as CPL, CTR, CPM, CPC, Lead Quality and Conversion Rate.
Optimize campaigns based on performance and lead quality.
Conduct A/B testing of creatives, audiences, campaigns and lead forms.
Coordinate with the creative team for high-performing ad creatives.
Analyze campaign data and prepare weekly/monthly performance reports.
Identify poor-performing campaigns/ad sets and take corrective action.
Maintain proper campaign structures, naming conventions and reporting.




Stay updated with changes in Meta Ads Manager, targeting, placements and campaign optimization.

Must-Have Skills
6 months to 1 years of hands-on Meta Ads experience
Solid knowledge of Facebook Ads Manager
Experience with Lead Generation campaigns
Understanding of real estate marketing
Positive understanding of:
Campaign Objectives
Lead Forms
Audiences
Custom Audiences
Lookalike Audiences
Retargeting
Placements
Budget Optimization
A/B Testing
Campaign Scaling
Solid analytical and problem-solving skills.
Ability to understand lead quality, not just lead quantity.

Note: Salary Bracket- 3 to 4 Lpa

📌 Digital Marketing Executive Pune
🏢 Maven Marketing Agency
📍 Pune