Experience: Up to 5 years

Employment Type: Full time

Location: [Mumbai / Remote]

Role Overview

We are looking for an Email Marketing & Cold Calling Executive to support B2B lead generation through prospect research, email outreach, cold calling, and follow-ups.

Key Responsibilities
Research and build targeted B2B prospect lists using Apollo, LinkedIn, Google, etc.
Send personalized cold emails and follow-ups.
Make outbound calls to potential clients.
Identify and qualify interested prospects.
Schedule meetings for the sales/business development team.
Maintain lead data in CRM/Google Sheets.
Track daily outreach and campaign performance.

Realistic KPIs
20–25 recent prospects researched/day
20–25 cold calls/day
15–20 personalized emails/day




3–5 meaningful conversations/day
5–10 qualified meetings/month
90%+ follow-up completion

Requirements
Up to 5 years of experience in B2B lead generation, cold calling, email marketing, or inside sales .
Positive verbal and written communication skills.
Willingness to make cold calls and interact with business decision-makers.
Basic knowledge of Google Sheets, LinkedIn, and email tools .
Knowledge of Apollo or CRM tools is a plus.
Freshers with strong communication skills and willingness to learn can apply.

📌 Email Marketing & Cold Calling Executive Mumbai (India)
🏢 MuGenesys
📍 India