Division: Anglo

Therapeutic Segments: Neuro/CNS

Key Responsibilities &
Qualifications
Brand Planning:

Formulate and execute annual strategic marketing plans, promotional budgets, and positioning strategies tailored to assigned therapeutic segments.
Market &
Competitor Analysis:

Analyze market trends, competitor tactics, and IQVIA/IMS data to identify growth opportunities and refine brand performance.
Promotional Material Design:

Design science-backed promotional tools, clinical visual aids, brand campaigns, and literature for targeted doctor specialties.
KOL Management:

Build and nurture solid qualified relationships with key opinion leaders (KOLs) across regional and national medical associations.
Field Working &
Feedback:

Conduct regular field visits and joint working with sales teams to ensure strategy execution, collect feedback, and monitor brand health.
Field Force Training:





Conduct product and scientific training sessions to enhance the sales force’s detailing capabilities and therapy knowledge.
Medical Events &
CMEs:

Plan and organize continuous medical education (CME) programs, webinars, round-table discussions, and conference participation.
New Product Launches:

Collaborate with cross-functional teams (R&D;, Regulatory, Supply Chain) to manage line extensions and new product launches.
Educational Background:

Bachelor’s degree in Pharmacy (B.Pharm) or Life Sciences
MBA/PGDM in Marketing from a recognized institute is preferred.
Skilled Experience:

4–9 years of proven experience in pharmaceutical product management (PMT) with relevant therapeutic expertise.

📌 Senior Product Manager Pharma Mumbai
🏢 NMS Consultant
📍 Mumbai