Role & Responsibilities

- Define and execute the product strategy and long-term vision in alignment with organizational objectives, customer needs, and market opportunities.
- Conduct market research, competitive analysis, industry assessments, and customer discovery to identify growth opportunities and emerging trends.
- Develop product portfolio strategies, strategic roadmaps, positioning, and differentiation plans to strengthen market competitiveness.
- Identify target customer segments, evaluate market demand, and assess product-market fit to guide investment and prioritization decisions.
- Collaborate with product management, engineering, design, marketing, sales, finance, and business development teams to translate strategic objectives into actionable initiatives.
- Develop business cases, financial models, market sizing analyses, and investment proposals to evaluate product opportunities and expected returns.
- Define pricing, packaging, monetization, go-to-market, and product launch strategies to drive adoption, revenue growth, and profitability.
- Establish product performance metrics, KPIs, and OKRs to measure business impact, customer satisfaction, adoption, retention, and financial performance.
- Analyze product and market data to identify performance gaps, optimize strategic decisions, and recommend corrective actions.
- Lead strategic planning sessions and present product vision, market insights, business cases, and investment recommendations to executive leadership.
- Evaluate partnerships, acquisitions, new market opportunities,



and emerging technologies to support business expansion and product innovation.
- Oversee product portfolio prioritization, resource allocation, and investment decisions based on business value, market potential, and strategic alignment.
- Drive cross-functional alignment and stakeholder engagement to ensure effective execution of product strategies and organizational priorities.
- Monitor industry developments, competitor activities, customer behavior, and technology trends to refine product strategy continuously.
- Mentor product managers and strategy teams, promote data-driven decision-making, and establish best practices for product strategy and portfolio management.

Preferred Candidate Profile

- Bachelor's or Master's degree in Business Administration, Economics, Computer Science, Engineering, Marketing, or a related discipline.
- MBA in Strategy, Marketing, Product Management, or General Management is preferred for roles involving significant business and portfolio ownership.
- Typically 8 to 13 years of experience in product management, product strategy, business strategy, management consulting, or related roles.
- Proven experience defining product vision, developing strategic roadmaps, identifying market opportunities,



and driving measurable business outcomes.
- Strong understanding of market research, competitive intelligence, customer segmentation, product positioning, and product-market fit.
- Experience developing business cases, financial models, pricing strategies, revenue forecasts, and product investment recommendations.
- Strong analytical and quantitative skills, including market sizing, product performance analysis, experimentation, and KPI/OKR management.
- Experience working with cross-functional teams across product, engineering, design, sales, marketing, finance, and executive leadership.
- Demonstrated ability to translate complex market insights and business objectives into clear, actionable product strategies.
- Solid executive communication, presentation, negotiation, stakeholder management, and strategic decision-making skills.
- Experience with product analytics tools, customer research platforms, BI dashboards, and data visualization tools is desirable.
- Knowledge of Agile product development, design thinking, go-to-market planning, and product lifecycle management.
- Familiarity with AI-enabled products, digital platforms, SaaS business models, and emerging technology trends is an advantage.
- Demonstrated success in product launches, market expansion, customer acquisition, revenue growth, profitability improvement, or portfolio optimization.
- Ability to manage ambiguity, prioritize competing opportunities, influence senior stakeholders, and lead strategic initiatives across the organization.

📌 Product Strategy Director (India)
🏢 Good Co India
📍 India