Role Title: Lead - Business Development (EPC Sales)

Department: Sales & Marketing

Location: Mumbai (with extensive travel across India)

Role Summary:

Our client is looking for a Lead -Business Development to drive the growth of its Engineering Polymer Compounds (EPC Auto & Non-Auto) business across India.

This is a central, high-impact role. You will own the EPC growth agenda nationally shaping where and how we grow, opening doors with OEMs and Tier 1/Tier 2 vendors, and converting opportunities into long-term business. You will work hand in hand with our regional sales teams, who extend your reach across markets, and with R&D;, Manufacturing, Quality, Supply Chain and Finance to deliver on customer needs.

You will be accountable for EPC sales growth, new customer acquisition, profitability and a strong pipeline, and will build sales projections by region, customer and product based on existing business and current market potential.

Product & Sector:

- EPC (Automotive)
- EPC (Non-Automotive)

Key Responsibilities:

Business Growth & Strategy:

- Build and execute the national growth plan for EPC across Automotive and Non-Automotive segments.
- Identify high potential applications, customers and markets, and prioritise where to focus.
- Shape EPC positioning and value proposition against competition.
- Open new territories and segments with fresh, practical approaches.

Business Development & Key Accounts:

- Drive the complete EPC sales cycle from lead generation and qualification to approvals, nominations and orders.
- Build and sustain senior-level relationships with OEMs and Tier 1/Tier 2 vendors.
- Lead techno commercial presentations, sampling and product trials through to approval.




- Negotiate sustainable business terms that balance technical, commercial and margin requirements.
- Grow share of business with existing EPC customers.

Partnering with Regional Sales Teams:

- Work closely with regional sales teams across India to identify leads and convert opportunities.
- Join regional colleagues on key customer meetings to accelerate decisions.
- Build EPC product and application knowledge within the wider sales organisation.
- Keep a shared, up-to-date view of the EPC pipeline across regions.

Distributor Development:

- Identify, appoint and onboard distributors to expand EPC reach
- Monitor distributor performance and ensure alignment with business goals.
- Strengthen the distributor network to improve market penetration.

Cross-functional Collaboration:

- Partner with R&D; to develop EPC grades suited to customer and application requirements.
- Work with Quality and Manufacturing to maintain consistent product standards.
- Provide accurate demand forecasts to support production planning.
- Coordinate with Supply Chain on availability, logistics and delivery timelines.

Sales Planning & Forecasting:

- Prepare region-wise, customer-wise and product-wise EPC sales forecasts and targets.
- Set and review monthly, quarterly and annual objectives.
- Track performance and take timely corrective action to meet targets.





Commercial Discipline & Collections:

- Ensure adherence to company credit policy and manage customer credit risk.
- Ensure timely payment collection, working with Finance to resolve issues.

Market Intelligence & Reporting:

- Track market trends, customer needs and competitor activity, and turn them into actionable insights.
- Share regular updates with leadership on pipeline, customer wins, distributor performance and risks.
- Maintain disciplined use of CRM for lead and pipeline management.

Customer Service & Retention:

- Act as the go-to person for EPC technical and commercial queries.
- Oversee timely resolution of complaints, returns and invoicing issues.
- Build long-term customer loyalty across Auto and Non-Auto accounts.

Technical Skills:

- Strong understanding of EPC (Auto & Non-Auto) applications, grades and processing.
- Proven track record of securing OEM and Tier 1/Tier 2 approvals and nominations.
- Hands-on experience with product trials, technical data sheets and customer audits.
- Experience building and managing distributor networks.
- Familiarity with Zoho CRM

Behavioural Skills:

- Influence: Ability to rally colleagues across regions and functions around shared goals.
- Strategic thinking: Ability to see the bigger picture and focus effort where it creates the most value.
- Relationship building: Credibility with senior customer stakeholders and partners.
- Problem-solving: Practical handling of technical and commercial challenges.
- Communication: Ability to present EPC value clearly to customers and internal teams.
- Ownership: Personal accountability for targets and outcomes.

📌 Lead - Business Development (EPC Sales) (Mumbai)
🏢 Invok HR
📍 Mumbai