JOB DESCRIPTION

Field Sales Manager – Bangalore

Company: Steel on Call Services India Private Limited

Location: Bangalore, Karnataka

Department: Sales & Business Development

Designation: Field Sales Manager

Experience: 4+ Years

Industry: Steel / Iron & Steel – Mandatory

Reporting To: General Manager / Senior Management

Contact Person Name : Lakshmi Devi Bandari

Contact Person Number : (phone hidden)

1. Job Purpose

The Field Sales Manager will be responsible for driving sales growth, developing new business opportunities, acquiring customers, and expanding the company's presence across Bangalore and surrounding markets. The role requires strong experience in the steel industry, field sales, customer relationship management, and steel market development.

2. Key Responsibilities

A. Sales & Business Development

- Identify and develop new business opportunities in the steel and iron & steel industry.
- Achieve monthly, quarterly, and annual sales targets.
- Generate leads through field visits, referrals, market research, and networking.
- Develop and implement sales strategies to increase revenue and market share.
- Identify new customer segments and expand business across Bangalore and nearby markets.

B. Customer Acquisition & Relationship Management

- Build and maintain strong relationships with existing and prospective customers.
- Visit steel dealers, distributors, retailers, fabricators, contractors, builders, infrastructure companies, and industrial customers.
- Understand customer requirements and recommend suitable steel products.
- Follow up on enquiries, quotations, negotiations, orders, and repeat business.
- Resolve customer concerns and ensure a high level of customer satisfaction.

C. Steel Market Development

- Maintain a strong understanding of steel products, grades, specifications, pricing, and market demand.
- Monitor competitor activities,



market prices, customer preferences, and emerging business opportunities.
- Develop a customer database and maintain accurate records of market intelligence.
- Identify opportunities in construction, infrastructure, manufacturing, fabrication, and related sectors.
- Establish and strengthen the company's network within the Bangalore steel market.

D. Order Management & Sales Coordination

- Coordinate with internal teams for quotations, pricing approvals, order processing, and product availability.
- Follow up on order execution, dispatches, and deliveries with the relevant teams.
- Monitor outstanding payments and coordinate with customers for timely collections.
- Ensure accurate sales reporting, customer records, and pipeline updates.
- Work closely with management to achieve business objectives and improve sales performance.

E. Reporting & Performance Management

- Prepare daily field visit reports and submit regular sales updates.
- Track leads, customer meetings, conversions, sales volumes, and revenue.
- Prepare sales forecasts and market development plans.
- Review sales performance against assigned targets and take corrective action where required.

3. Required Qualifications

- Bachelor's degree in Business Administration, Commerce, Marketing, or a related discipline.
- MBA or postgraduate qualification in Sales and Marketing will be an added advantage.
- Minimum 4 years of experience in field sales, preferably in the steel or iron & steel industry.




- Strong understanding of steel products, pricing, market dynamics, and customer requirements.

4. Required Skills & Competencies

- Strong field sales and business development skills.
- Proven ability to generate leads and acquire new customers.
- Excellent negotiation, communication, and presentation skills.
- Good customer relationship management and networking abilities.
- Knowledge of Bangalore's steel market and customer base will be preferred.
- Ability to work independently and achieve sales targets.
- Proficiency in MS Excel, email, and sales reporting tools.
- Willingness to travel extensively within Bangalore and nearby markets.
- Fluency in Kannada and English is preferred; knowledge of Hindi will be an advantage.

5. Key Performance Indicators (KPIs)

- Achievement of monthly and annual sales targets.
- New customer acquisition and conversion rate.
- Sales revenue and sales volume growth.
- Number of productive customer visits and qualified leads generated.
- Repeat business and customer retention.
- Timely payment collection and reduction of overdue receivables.
- Development of recent market segments and business opportunities.
- Accuracy and timeliness of sales reports and forecasts.

6. Preferred Candidate Profile

The ideal candidate should have a strong background in steel industry field sales, an established understanding of the Bangalore market, and the ability to build lasting customer relationships. The candidate must be proactive, commercially aware, target-oriented, and capable of independently managing field sales activities while contributing to the company's overall business growth.

Interested candidates with relevant steel industry experience and a proven track record in field sales and business development are encouraged to apply.

📌 Field Sales Manager (Bengaluru)
🏢 STEEL ON CALL SERVICES (INDIA) PRIVATE
📍 Bengaluru