14 Oct
|
FIRE BIRD INSTITIUE OF RESEARCH MANAGEMENT
|
Coimbatore
14 Oct
FIRE BIRD INSTITIUE OF RESEARCH MANAGEMENT
Coimbatore
Job Title: Hospital Marketing Executive
Department: Marketing
Location: Vedanayagam Hospital , R.S.Puram, Coimbatore
Reports to: Marketing Manager / Hospital Administrator
Key Responsibilities:
- Develop and implement marketing campaigns to promote hospital services and specialties.
- Conduct field visits to doctors, clinics, corporate offices, and referral sources to generate patient referrals.
- Organize health camps, awareness programs, seminars, and other promotional events.
- Build and maintain robust relationships with physicians, referral doctors, and corporate clients.
- Prepare marketing materials such as brochures, flyers, digital content, and social media posts.
- Track market trends, competitor activities, and gather feedback to enhance service quality and branding.
- Coordinate with digital marketing teams/agencies for SEO, social media, and online promotions.
- Handle branding within the hospital premises (banners, standees, signage).
- Monitor and report on the effectiveness of marketing campaigns and lead conversion.
- Support PR activities and handle media-related tasks as needed.
Key Skills & Competencies:
- Strong communication and interpersonal skills
- Good knowledge of healthcare industry trends
- Negotiation and networking ability
- Willingness to travel and conduct fieldwork
Job Types: Full-time, Permanent
Benefits:
- Provident Fund
- Food
- Travel Allowances
- Leave Encashment
- Pay: ₹20,000.00 - ₹30,000.00 per month
Contact : +91-XXXXXXXXXX
Pay: ₹20,000.00 - ₹30,000.00 per month
Work Location: In person
📌 Hospital Marketing Executive (Coimbatore)
🏢 FIRE BIRD INSTITIUE OF RESEARCH MANAGEMENT
📍 Coimbatore