Position Overview
We are seeking an experienced and strategic Znode Ecommerce Manager to oversee and grow our digital commerce footprint across two distinct brands. This role manages both high-volume B2B portal operations and dynamic B2C storefronts, leveraging Znode as our core multi-storefront ecommerce architecture.
As Ecommerce Manager, you will take end-to-end ownership of storefront performance, digital marketing operations, and customer/consumer lifecycle management. You will manage data-driven acquisition and retention strategies through Klaviyo, Meta, and Google Ads, while driving search visibility (SEO) and continuous site optimization using Google Analytics 4 (GA4).
Key Responsibilities
Storefront & Platform Management (Znode)
- Oversee day-to-day storefront performance, catalog updates, and merchandising across two distinct B2B and B2C brand instances on Znode.
- Manage B2B-specific features, including account hierarchies, custom price lists, catalogs and store fronts, customer quick quotes, and quote-to-order workflows.
- Collaborate with internal technology teams and external implementation partners to refine integrations and deployment updates.
- Ensure seamless checkout experiences and site usability across all touchpoints.
Digital Marketing & Paid Acquisition
- Paid Ads: Plan, execute, and optimize paid media campaigns across Meta Ads (Facebook/Instagram) and Google Ads (Search, Performance Max, Shopping) to hit target ROAS and CAC metrics in conjunction with internal brand marketing team and external performance marketing agency.
- Email & SMS Marketing: Collaborate on email strategy in Klaviyo in conjunction with internal brand marketing team and external performance marketing agency.
- SEO Management: Manage search engine optimization strategy—including on-page content, technical site health, category structure, and schema—to drive organic traffic growth.
Analytics,
Reporting & Optimization
- Deep dive into site traffic, conversions, and user behavior using GA4 to derive actionable insights.
- Set up custom reporting dashboards tracking key performance indicators (KPIs) across sales channels, customer acquisition costs, lifetime value, and channel ROI.
- Implement structured A/B testing for site pages, promotional banners, and marketing assets to improve conversion rate optimization (CRO).
Qualifications & Requirements
- Experience: 3–5+ years of hands-on experience in ecommerce management, supporting both B2B and B2C operational models.
- Platform Expertise: Prior experience managing content, catalogs, and customer rules within tier one commerce platforms, Znode being a plus, or similar enterprise multi-tenant B2B/B2C platforms.
- Email Marketing: Proficient with Klaviyo(or similar), including advanced segmentation, flow logic, and dynamic data integration.
- Paid Media & Ad Tools: Hands-on experience leading performance marketing agencies and managing campaign budgets across Meta and Google.
- Analytics & Technical SEO: Strong fluency in GA4 (event tracking, custom funnels, attribution modeling) and SEO toolsets (Google Search Console, Semrush, Ahrefs, etc.).
- Data-Driven Mindset: Excellent analytical and problem-solving skills with a explicit track record of turning metrics into actionable growth plans.
- Communication: Exceptional communication skills with the ability to coordinate across cross-functional teams, agency partners, and executive stakeholders.
Preferred Skills
- Familiarity with ERP/WMS integrations into e-commerce environments (NetSuite).
- Understanding B2B buying cycles, account credit terms, and wholesale portal dynamics.
- Basic knowledge of CMS and platform admin consoles.
Pay: ₹120,000.00 - ₹150,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
Experience:
- Znode: 1 year (Preferred)
Work Location: Remote
📌 Znode Ecommerce Manager (India)
🏢 DLT
📍 India