Job Title: Field Marketing Executive
Department: Marketing & Sales
Location: [Location]
Employment Type: Full time
Experience: 0–3 Years
Salary: ₹[Salary Range] per month + incentives
Job Summary
We are looking for an energetic and result-oriented Field Marketing Executive to promote our products/services, generate leads, build customer relationships, and increase brand awareness through field activities.
The ideal candidate should have good communication skills, a positive attitude, and the ability to work independently in the field.
Key Responsibilities
- Conduct field visits to identify and generate new leads.
- Promote company products/services to potential customers.
- Meet prospective customers and explain product/service benefits.
- Build and maintain solid relationships with customers and business partners.
- Conduct market surveys and collect information about competitors and customer requirements.
- Distribute promotional materials such as brochures, flyers, and company information.
- Follow up with leads and coordinate with the sales team for conversions.
- Achieve assigned daily, weekly, and monthly targets.
- Maintain regular reports of field visits, leads, and customer interactions.
- Attend promotional events, exhibitions, campaigns, and other marketing activities.
- Identify new business opportunities in the assigned area.
- Provide regular feedback to the management regarding market trends and customer requirements.
Required Skills
- Good communication and interpersonal skills.
- Strong convincing and negotiation abilities.
- Customer-focused and target-oriented approach.
- Ability to work independently and as part of a team.
- Basic knowledge of MS Office/Google Workspace.
- Good knowledge of the local market.
- Willingness to travel within the assigned area.
- Two-wheeler and valid driving licence preferred.
Qualification
- 12th Pass / Graduate in Marketing, Business Administration, or a related field.
- Freshers can apply.
- Previous experience in field marketing, sales, business development, or customer handling will be an advantage.
Key Performance Indicators (KPIs)
- Number of new leads generated.
- Customer visits completed.
- Lead conversion rate.
- Monthly sales/marketing targets achieved.
- Customer acquisition and retention.
- Market coverage and brand visibility.
What We Offer
- Competitive salary with performance-based incentives.
- Travel allowance/reimbursement as applicable.
- Growth and career development opportunities.
- Training and support.
- Friendly and professional work environment.
Pay: ₹10,000.00 - ₹20,000.00 per month
Work Location: In person
📌 Field Marketing Executive (Panchkula)
🏢 vakshana interiors
📍 Panchkula
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