Gashwa Technologies Pvt. Ltd. is looking for a skilled and results-driven PPC Executive who can plan, manage, and optimize paid advertising campaigns across Google Ads and Facebook Ads to generate quality leads, increase conversions, and maximize return on investment (ROI).
Key Responsibilities
- Plan, create, and manage Google Ads and Facebook Ads campaigns.
- Conduct keyword research and competitor analysis.
- Develop effective ad copy and audience-targeting strategies.
- Monitor campaign performance, budgets, CPC, CPA, and conversions.
- Optimize campaigns to improve ROI and reduce advertising costs.
- Set up conversion tracking using Google Analytics 4 (GA4) and Google Tag Manager.
- Perform A/B testing for ads, creatives, and landing pages.
- Prepare regular campaign performance reports.
- Identify opportunities to improve lead generation and campaign results.
Required Skills
- Practical knowledge of Google Ads and Facebook Ads.
- Understanding of PPC strategies, keyword research, and audience targeting.
- Knowledge of conversion tracking, GA4, and Google Tag Manager.
- Strong analytical and problem-solving skills.
- Ability to manage advertising budgets and optimize campaign performance.
- Good communication and reporting skills.
Experience
Candidates with relevant practical experience in managing paid advertising campaigns will be preferred. Freshers with solid PPC knowledge and practical skills may also apply.
How to Apply
Interested candidates can contact us for more information or to apply.