14 Oct
|
Trail
|
Bengaluru
About Us:
Trail is the context layer AI agents run on. We're building the missing layer between your company's rules, exceptions, and institutional knowledge and the agents trying to act on them. It's a governed graph that lets any agent or platform, including Trail agents, make the right call on your most complex business processes. Agents today fail not because models are weak, but because they're never given the judgment a business builds up over years. We're fixing that.
Visit our Website and Youtube to learn more
The role
This is a builder's role. You'll work closely with the leadership and sales teams to identify high-potential opportunities, run GTM experiments and unlock new channels for growth. From testing a new customer segment to experimenting with account-based marketing or exploring an untapped channel, you'll own initiatives end-to-end and turn what works into repeatable growth engines.
We're looking for someone smart, driven, and entrepreneurial — someone who takes initiative, moves fast, and is comfortable figuring things out without a playbook.
Founder experience is a strong plus.
What you'll do
1. Run GTM experiments
• Identify promising customer segments, use cases, and GTM approaches for Trail and its products.
• Design and execute experiments to test current messaging, ICPs, outreach strategies, and conversion levers.
• Analyse results, identify what works, and rapidly iterate to improve qualified pipeline generation.
2. Build and scale outbound motions
• Develop targeted outbound strategies for enterprise accounts across relevant industries.
• Experiment with prospecting approaches, account prioritisation, messaging, and outreach tools.
• Work closely with AEs to turn insights from customer conversations into more effective prospecting and pipeline generation.
3. Create new GTM channels
• Identify and test new ways to reach enterprise buyers through conferences, events, account-based marketing, partnerships, communities, content-led acqui
📌 Enterprise GTM Lead (Bengaluru)
🏢 Trail
📍 Bengaluru