Company Description IKW Designs is a fast-fashion apparel company offering trendy and comfortable coord sets, kurtis, tunics, pants, palazzos, pyjamas, shorts, and more. The brand focuses on high-quality clothing that helps customers feel confident and stylish. IKW Designs is committed to sustainability, diversity, and inclusivity, integrating these values into design, production, and marketing. The team works to create accessible fashion while maintaining a positive impact on the broader fashion industry.
Role Description The Social Media Strategist will be responsible for planning, executing, and optimizing social media campaigns across platforms to increase brand awareness and engagement. Day-to-day tasks include developing content calendars, coordinating with design and marketing teams, analyzing performance metrics, and adjusting strategies based on data insights. The role also involves monitoring trends, interacting with online communities, and ensuring that all social content reflects the brand’s values of sustainability, diversity, and inclusivity. This is a full time,



on-site role based in Ahmedabad.
Qualifications
• Candidates should possess strong Social Media Marketing and Social Media Optimization (SMO) skills to design and manage effective campaigns.
• Candidates should possess excellent Communication and Public Relations skills to build and maintain an engaging brand presence and community.
• Candidates should possess Content Strategy skills to plan and organize social media content aligned with brand goals and target audiences.
• Candidates should possess familiarity with major social platforms (e.g., Instagram, Facebook, YouTube, Pinterest) and basic analytics tools.
• Candidates should possess strong organizational skills, attention to detail, and the ability to collaborate with cross-functional teams on-site.
• Candidates should possess prior experience in fashion or consumer brands; a degree in Marketing, Communications, or a related field is pre

📌 Social Media Strategist (Ahmedabad)
🏢 IKW Designs
📍 Ahmedabad