About The Role

JD - Product Manager — Marketing Automation AI Pod:

We are building AI-led marketing automation systems for our Digital marketing team. The core objective is

simple: use automation and intelligence to acquire users at scale, efficiently, and with high quality — with the

long-term value (LTV) of these users as a core target.

You'll join as a Product Manager owning a meaningful slice of this platform end-to-end — from problem

discovery through launch and adoption — working closely with the existing product team and cross-functional

stakeholders across the business.

What You'll Do

• Own product for Marketing end-to-end: discovery, PRD writing, design collaboration, build oversight,

launch, and adoption.

• Ground every decision in real data — you'll pull and interpret actual usage, operational, and business data

to generate hypotheses, test them and then recommend a product solution to implement.

• Partner closely with engineering, design, and cross-functional business stakeholders to ship high-quality

marketing products.

• Translate ambiguous,



evolving business problems into clear, build-ready specifications.
• Run a disciplined, iterative delivery cadence — validate direction early, correct quick, and ship surgically

once something's approved.

• Own outcomes, not just output — define what success looks like for your area against the team's core

metrics (acquisition scale, efficiency, user quality, and LTV) and instrument for it.

• Build with an AI-native mindset — actively identify where AI/LLM capabilities can create outsized value for

the marketing team (automation, intelligence, personalization) rather than treating AI as an add-on, and

use AI tools yourself to move faster through discovery, spec-writing, prototyping, and analysis.

What We Are Looking For

• 3–6 years of product management experience, with genuine end-to-end ownership of a product area —

not just feature delivery.

• Strong first-principles problem-solving — abl

📌 Senior Product Manager (Mumbai)
🏢 Purplle.com
📍 Mumbai