14 Oct
|
Little Muffet
|
Mumbai
14 Oct
Little Muffet
Mumbai
Female Brand Growth & Marketing Manager
? Mumbai - Vile Parle East | Full-Time | On-Site
What You'll Own
1. Build Relationships & Drive Sales
• Personally engage with our HNI and international customers across India, the USA, UK, Dubai, and Singapore through WhatsApp, calls, and email.
• Help customers discover the right outfits, offer styling suggestions, and create personalised shopping experiences.
• Build lasting relationships by understanding their preferences, upcoming celebrations, and shopping needs.
• Proactively reconnect with customers for weddings, festivals, birthdays, and new collection launches.
• Turn meaningful conversations into sales, repeat purchases, referrals, and long-term loyalty.
• Take ownership of special requests, coordinate with internal teams, and ensure every customer has an exceptional experience.
2. Think Marketing, Create Opportunities
• Turn everyday customer conversations into fresh marketing ideas and business opportunities.
• Develop personalised WhatsApp and email campaigns for different customer segments.
• Create initiatives to engage existing customers, reactivate past buyers, and increase repeat purchases.
• Identify opportunities for exclusive launches, VIP experiences, collaborations, and referral programmes.
• Work closely with the marketing and social media teams to bring ideas to life.
3. Influence Products & Collections
• Understand what customers are looking for, what's missing, and what they wish we offered.
• Identify new product opportunities, from sibling coordination and wedding collections to festive edits and current categories.
• Stay curious about fashion trends, customer preferences, and emerging shopping behaviours.
• Collaborate with our design and merchandising teams to develop products customers will love.
• Use customer feedback and sales insights to recommend improvements to existing collections.
4. Own the Outcome
• Track customer engagement, repeat purchases, sales opportunities, and revenue from k
📌 Chief Marketing Officer (Mumbai)
🏢 Little Muffet
📍 Mumbai