Experience Required: 6–10 years in Social Media Management, with proven success in building personal brands and communities over 1M followers.
We are looking for a high-impact leader who can translate vision into viral content and strategic growth.
About Weljii
Weljii is India's leading Health and Wellness Coach Training Institute, pioneering the holistic health coaching movement. Through internationally accredited programs, Weljii empowers individuals to transform lives and communities by creating a culture of health and wellbeing. Led by Preeti Rao, Weljii stands at the intersection of up-to-date science and ancient wisdom.
Role Overview
We are seeking a strategic, creative, and data-driven Senior Social Media Manager to expand and amplify the digital presence of Weljii and Preeti Rao across platforms.
The role goes beyond traditional social media management — it requires building automated engagement and lead-generation funnels that convert social media reach into measurable community growth, webinar sign-ups, and course enrolments.
You'll be responsible for positioning Preeti Rao as a thought leader in health and wellness, while driving brand awareness and digital conversions for Weljii.
Key Responsibilities
• Brand & Content Strategy
• Develop and execute a unified social media strategy for Weljii and Preeti Rao across Instagram, LinkedIn, YouTube, and emerging platforms.
• Shape Preeti Rao's thought leadership narrative, highlighting her voice in health, wellness, and holistic living.
• Collaborate with content, design, and video teams to create powerful storytelling and campaigns.
• Maintain distinct yet complementary brand voices for Weljii and Preeti Rao.
• Growth & Engagement
• Design and implement strategies to grow organic reach and engagement by 5–10x within 12–18 months.
• Build and nurture digital communities that align with the mission of holistic wellbeing.
• Lead influencer collaborations, brand partnerships, and social campai