We are looking for a hands-on Digital Marketing Manager with robust execution skills in Google Ads and LinkedIn Ads, capable of generating quality leads for B2B and service-based businesses.

Job Summary

The Digital Marketing Manager will be responsible for planning, executing, and optimizing paid advertising campaigns on Google Ads and LinkedIn Ads to generate leads for our Media, Solar, and Cleantech verticals. This is an execution-focused role, ideal for a marketer who understands performance metrics, enjoys working with real budgets, and wants exposure to B2B, EPC, and high-value services marketing.

Key Responsibilities

- Google Ads Management: Create and manage Search campaigns for: Solar Rooftop EPC (Commercial & Residential); PR, Exhibition & Conference Promotion services; Perform keyword research, ad copy creation, and basic bid optimization; Monitor daily spend, CTR, CPC, and Cost Per Lead (CPL); Add negative keywords to reduce wasteful spend.
- LinkedIn Ads Management: Run B2B lead generation campaigns targeting: Marketing Heads, Event Managers (Media vertical); Business Owners, Plant Heads, CXOs (Solar & Cleantech); Use LinkedIn Lead Gen Forms effectively; Optimize targeting by job title, industry, company size, and geography.
- Lead Handling & Reporting:



Download and maintain daily leads in Excel / Google Sheets; Share leads with the sales team in a timely manner; Prepare weekly performance reports (Spend vs Leads vs CPL).
- Creative & Coordination: Coordinate with internal teams for ad creatives and landing page content; Use Canva for basic ad creatives if required; Test ad headlines, descriptions, and CTAs.

Requirements

- Experience: 1-3 years of hands-on experience in Google Ads and/or LinkedIn Ads.
- Experience in B2B lead generation or service-based marketing preferred.
- Technical Skills: Google Ads (Search campaigns - mandatory); LinkedIn Campaign Manager (Lead Gen Ads - mandatory); Basic understanding of: CPC, CPL, CTR; Conversion tracking concepts; MS Excel / Google Sheets (basic reporting).
- Additional Skills: Decent English writing skills for ad copy; Familiarity with Canva is a plus; Ability to learn technical domains like Solar & Hydrogen.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Digital Marketing Manager (New Delhi)
🏢 Symbroj Media
📍 New Delhi