Job role: Website Developer & SEO Specialist Experience: 2–4 years building e-commerce sites and doing SEO Key responsibilities Website development Design and build Shopify and WooCommerce stores: theme setup and customisation, product and collection structure, navigation, checkout and payment and shipping integrations. Build high-converting landing pages for ads, launches and offers, working from briefs and creatives supplied by the Designer and Copywriter.

Set up and maintain tracking: GA4, Google Tag Manager, Meta Pixel and Conversions API, together with the Performance Marketing Specialist.

Integrate apps and tools: reviews, email and WhatsApp plugins, CRM, ERP or inventory sync and marketplace connectors. Improve page speed, mobile experience, security, backups and uptime for every client site. Fix bugs, handle change requests and run monthly maintenance within agreed timelines.

SEO Run technical SEO audits: crawlability, indexing, site structure, schema markup, canonical tags, Core Web Vitals and redirects. Research keywords and map them to category, product and blog pages; brief the Copywriter on content that targets them. Optimise titles, meta descriptions, headings, internal links and image alt text on product and content pages.





Handle local and Google Business Profile SEO where relevant, and basic link-building and digital PR. Track rankings, organic traffic and conversions in Search Console, GA4 and SEO tools, and report monthly. Automation with Python Write scripts for bulk product uploads and updates, feed generation, site audits, rank and traffic reporting and API integrations.

Build small internal tools and dashboards that save the eRoadMap team time.

Required skills Hands-on Shopify (Liquid, theme customisation, apps) and WooCommerce (WordPress, plugins, hooks) experience, with live store examples. Solid HTML, CSS and JavaScript; comfort with REST APIs and webhooks.

Working

Python skills for scripting, data handling and automation.

Practical SEO knowledge: technical, on-page and content SEO, with measurable results on past sites. Familiarity with Search Console, GA4, Google Tag Manager and tools such as Screaming Frog, Ahrefs or SEMrush. Transparent communication of technical issues to non-technical founders.

Please

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📌 Website Developer & SEO Specialist (Chandigarh)
🏢 E-RoadMap Digital Solutions
📍 Chandigarh